AB DealersActive opening

Used Car Sales Executive

Feltham, ENG, GBOn-siteIndividual contributorUp to $127kFound today
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salescustomer servicenegotiationlead generation

About AB Dealers

AB Dealers is an established and growing independent used car dealership based in Feltham, West London.

With a strong presence in the used car market, a diverse range of vehicles and a busy sales environment, we pride ourselves on delivering excellent customer service, competitive deals and a professional car-buying experience.

As our business continues to grow, we are looking for an experienced, ambitious and highly motivated Car Sales Executive to join our team.

This is an excellent opportunity for a confident sales professional who thrives in a fast-paced environment, enjoys closing deals and wants to maximise their earning potential.

We are looking for someone who is proactive, commercially minded and capable of managing the full sales process, from the initial customer enquiry through to vehicle handover.

What We Offer

  • Competitive basic salary
  • Commission structure with OTE of up to £100,000 per year
  • Opportunity to earn more through strong individual sales performance
  • Established dealership with a consistent flow of customer enquiries
  • Diverse vehicle stock and opportunities to maximise sales
  • Five-day working week
  • Supportive and ambitious working environment
  • Genuine opportunities for career development and progression
  • Opportunity to become part of a growing automotive business

Key Responsibilities

As a Car Sales Executive, you will play an active role in the dealership's overall sales performance, taking responsibility not only for selling vehicles but also for identifying new business opportunities, maintaining vehicle advertisements and ensuring the smooth running of daily sales operations.

Your responsibilities will include:

  • Managing incoming customer enquiries via telephone, email, online advertising platforms and in person.
  • Proactively following up with potential customers, generating new leads and converting enquiries into successful sales.
  • Identifying opportunities to increase sales, improve conversion rates and maximise dealership profitability.
  • Actively seeking new business opportunities, developing customer relationships and exploring additional sales channels.
  • Creating, publishing and managing vehicle advertisements across platforms such as Auto Trader, CarGurus, Motors and the company website.
  • Regularly reviewing and updating vehicle listings, including descriptions, specifications, photographs and pricing, to ensure accuracy and competitiveness.
  • Reviewing vehicle documentation, including V5C registration certificates, service histories, MOT records and other relevant paperwork.
  • Ensuring vehicle information, specifications and advertised features are accurate and supported by available documentation.
  • Monitoring vehicle stock, identifying slow-moving vehicles and suggesting pricing adjustments or promotional opportunities.
  • Presenting vehicles to customers, arranging test drives and providing knowledgeable advice on vehicle features and specifications.
  • Negotiating vehicle sales, part-exchange valuations and customer offers to secure profitable transactions.
  • Promoting suitable finance products, extended warranties and additional services in accordance with company procedures and applicable regulations.
  • Managing the complete sales process, from initial enquiry and negotiation through to payment, documentation and vehicle handover.
  • Preparing and checking sales agreements, invoices, finance documentation and other relevant paperwork.
  • Coordinating with the service and preparation teams to ensure vehicles are ready for sale and collection.
  • Maintaining accurate customer records, following up on outstanding enquiries and ensuring timely communication throughout the sales process.
  • Monitoring market trends, competitor pricing and customer demand to identify opportunities for business growth.
  • Contributing ideas and initiatives to improve dealership operations, customer experience and overall sales performance.
  • Supporting general dealership operations and undertaking additional administrative or hands-on responsibilities when required.

We are looking for someone who takes ownership, shows initiative and actively contributes to the growth of the business — not simply someone who waits for customers to walk through the door.

Essential requirements:

  • Minimum 5 years' experience in automotive sales, preferably within a used car dealership
  • Proven ability to negotiate, close deals and achieve sales targets
  • Excellent communication, interpersonal and customer service skills
  • Strong understanding of the used car sales process
  • Confidence in handling customer objections and negotiating part exchanges
  • Ability to manage multiple enquiries and prioritise effectively
  • Self-motivated, proactive and results-driven approach
  • Professional attitude and strong attention to detail
  • Full, valid UK driving licence

Desirable:

  • Experience selling vehicle finance and extended warranty products
  • Familiarity with automotive advertising platforms and lead management systems
  • Experience working in a busy, high-volume dealership

Working Hours

Full-time: Five days per week, with shifts generally between 9:00 am and 7:00 pm.

Part-time: We are also interested in experienced Car Sales Executives seeking weekend work.

Apply Today

If you are an experienced Car Sales Executive with a passion for cars, strong negotiation skills and the drive to succeed, we would love to hear from you.

Join AB Dealers and take the next step in your automotive sales career with excellent earning potential and opportunities for professional growth.

Apply now with your CV and details of your previous automotive sales experience.

Pay: £25,000.00-£100,000.00 per year

Work Location: In person

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AB DealersUsed Car Sales Executive
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