Adarna House is in need of a highly organized, meticulous, and communicative Activations Lead who loves storytelling. This role is similar to a project manager in that you will manage Adarna House events and marketing partnerships to create meaningful experiences for our readers. You will work with a Creatives team and a Digital Marketing team to plan, promote, and execute various on-site brand activations.
Responsibilities include:
Marketing Event Execution
- Plan concept and execution of various events including but not limited to book fairs, workshops, and book launches.
- Execute activities within a predefined budget by proposing budget, and canvassing suppliers and vendors.
- Manage all aspects of Adarna House’s live storytelling service including storyteller deployment, assessment, and training.
- Be responsible for event outcomes including attendance rate and participant satisfaction.
Partnerships Management
- Manage brand collaborations and partnerships.
- Be a point person for representing Adarna House’s marketing team to external partners and clients.
- Maintain a positive relationship with external collaborators such as Adarna House book creators, content creators, storytellers, and various brands & organizations.
Team Coordination
- Be a project lead for marketing events including assigning event roles, tracking and distributing project budget, and communicating with other departments.
- Lead the continuous improvement of events and partnerships executions, including creating event reports and running post-mortem meetings.
You will succeed in this role if you can
- Be entrusted to execute an on-site event from start to finish with full accountability.
- Maintain healthy communications with several overlapping internal and external collaborators, keeping everyone in the loop.
- Both comfortably client-face and confidently rally colleagues.
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