Performance Marketing Manager
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**Job Title**: Performance Marketing Manager
**Location**: Realatte Ventures Office **Experience**: Minimum 3 years **Department**: Marketing
**Job Description**
Realatte Ventures is looking for an experienced **Performance Marketing Manager** to drive the performance marketing efforts across key platforms like Google Ads and Facebook Ads. The ideal candidate should have at least 3 years of hands\-on experience in digital marketing, particularly in paid campaigns, and have worked in a digital marketing agency environment.
**Key Responsibilities**
* **Campaign Strategy \& Execution**: Develop, implement, and optimize paid media strategies across Google Ads, Facebook Ads, and other performance marketing channels. * **Data Analysis \& Reporting**: Track, analyze, and report on the performance of digital campaigns, adjusting strategies based on insights to maximize ROI. * **Budget Management**: Manage and allocate campaign budgets effectively to achieve business objectives. * **Audience Targeting**: Leverage audience insights to optimize campaigns and increase customer acquisition. * **Collaboration**: Work closely with cross\-functional teams (creative, content, product) to align marketing efforts with overall business goals. * **Testing \& Optimization**: Conduct A/B testing and other optimization techniques to improve ad performance. * **Stay Updated**: Keep up with the latest trends and updates in performance marketing, tools, and platform algorithms.
**Skills \& Qualifications**
* Minimum 3 years of experience in performance marketing. * In\-depth knowledge of **Google Ads** and **Facebook Ads**. * Hands\-on experience working at a **digital marketing agency**. * Strong analytical skills and experience using tools like Google Analytics, Facebook Insights, etc. * Proven track record of successful campaign management and optimization. * Excellent communication and collaboration skills. * Ability to think strategically and execute effectively.
Job Type: Full\-time
Pay: ₹600,000\.00 \- ₹800,000\.00 per year
Experience:
* Paid Media: 1 year (Preferred) * Google Ads: 1 year (Preferred) * Facebook Ads: 1 year (Preferred)
Work Location: In person
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