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Have hands-on experience in the EdTech or Test-Prep ecosystem in LatAm (Chile: PAES/DEMRE; Colombia: Saber 11/ICFES).
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Possess an entrepreneurial, hands-on mindset: comfortable conducting field research, attending local events, engaging competitors, and recruiting top teaching talent directly.
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Understand Teacher-Led Growth: skilled at mentoring educators to act as brand ambassadors and conversion drivers.
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Are fluent in Spanish with a deep understanding of LatAm business culture and consumer behavior.
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Thrive in early-stage environments: capable of launching operations using lean systems (Zoom, WhatsApp, Google Sheets) before full platform automation.
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Analyze key competitors (Preuniversitarios in Chile/Colombia) by mapping out their public offerings, pricing models, go-to-market strategies, and value propositions.
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Secure a partnership with 1 lead teacher in month one to launch the pilot. Once the hypothesis is validated after 3 months, recruit the remaining full team of educators to cover all exam subjects completely.
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Drive Teacher-Led Growth: Train teachers on our methodology, prepare them for live webinars, and guide them in generating engaging conversion content.
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Test the MVP and Funnel: Collaborate with our central team to launch localized landing pages and manage lean operations (Zoom classes, WhatsApp warm-up groups, Google Sheets tracking).
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Gather User Insights: Conduct structured interviews with customers (parents and students) to collect qualitative feedback and feed product requirements directly to our central R&D team.
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Establish Initial Operations: Identify and integrate accessible local payment methods, including installment plan structures (cuotas).
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Existing network of teachers, tutors, education experts, or EdTech professionals in Chile, Colombia, or broader LatAm.
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Previous experience in 0→1 product launches, market entry, or building a new business line from scratch.
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Strong sales or business development experience, especially B2C education or high-consideration products.
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Experience recruiting, onboarding, and managing expert-led communities or contractor networks.
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Basic understanding of performance marketing metrics such as CAC, CPL, conversion rates, LTV, and funnel economics.
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Experience working in a startup, venture builder, or highly autonomous environment.
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Full autonomy and a dedicated budget for market research, testing, and initial hiring.
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A direct path to the Country Manager (LatAm) position upon successful pilot validation.
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Strong backing from ExamHub’s central R&D team (we handle performance marketing, lead generation, and platform infrastructure).
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Remote-first working environment with a flexible schedule.
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Unlimited days-off and sick leave policy.
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Competitive compensation package + stock option opportunity for long-term impact.
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