About Chick-fil-A:
Chick-fil-A is a leading quick-service restaurant brand committed to serving delicious food, exceptional service, and enriching the communities we serve. Our brand is built on a foundation of quality, care, and innovation, and we are looking for a passionate and visionary Marketing Director to help continue driving our growth and brand towards excellence.
Position Overview:
The Marketing Director will lead the development and execution of innovative marketing strategies that elevate the Chick-fil-A brand, increase customer engagement, and drive profitable business growth. This role is ideal for an experienced and dynamic marketing professional who can blend creative thinking with strategic planning. The Marketing Director will oversee a talented team, collaborate with cross-functional leaders, and be the voice of marketing within the company.
Key Responsibilities:
- Strategic Planning: Develop and implement comprehensive marketing strategies to strengthen the Chick-fil-A brand, build customer loyalty, and support the company’s long-term growth objectives.
- Brand Development: Lead brand positioning efforts, ensuring consistency across all marketing channels and touchpoints while ensuring alignment with the company's core values and mission.
- Campaign Management: Oversee the planning, execution, and optimization of marketing campaigns across digital, traditional, and in-store platforms to increase brand awareness and drive sales.
- Data-Driven Insights: Utilize data analytics and market research to track performance, measure ROI, and continuously refine marketing strategies.
- Cross-Functional Collaboration: Work closely with other departments including Sales, Operations, Product Development, and Public Relations to align marketing efforts with overall business goals.
- Team Leadership: Lead, mentor, and inspire a team of marketing professionals, fostering a culture of collaboration, innovation, and professional development.
- Budget Management: Develop and manage marketing budgets, ensuring resources are allocated effectively to maximize impact.
- Community Engagement: Continue to drive Chick-fil-A’s community involvement initiatives, building relationships with local organizations and aligning marketing strategies with corporate social responsibility goals.
- Innovation & Trends: Stay abreast of industry trends and best practices, ensuring that Chick-fil-A remains a leader in the competitive landscape.
Qualifications:
- Bachelor’s degree in Marketing, Business, or equivalent experience in the field.
- Strong understanding of the QSR (Quick-Service Restaurant) industry, consumer behavior, and brand management.
- Proven track record of developing and executing successful marketing strategies and campaigns.
- Excellent leadership, communication, and interpersonal skills.
- Strong analytical abilities, with experience using data to inform marketing decisions.
- Creativity and innovation in campaign design and problem-solving.
- Proficiency in digital marketing tools, social media platforms, and analytics tools.
- Ability to work in a fast-paced, collaborative environment.
- Passion for Chick-fil-A's values, including service, excellence, and community involvement.
Why Chick-fil-A?
- A culture of care: Our workplace is built on respect and a commitment to serving others.
- Opportunity to work with a recognized and respected brand with a focus on integrity and excellence.
- Chance to make a meaningful impact on the growth of a purpose-driven company.
If you’re ready to help lead one of the most beloved brands in the industry and drive marketing innovation, we’d love to hear from you!
Welcome to Chick-fil-A Nine Mile Road. We are a team that feels like family, in a place that feels like home and we hope you will want to join our team. We would love to learn more about you but first here is a little about us.
Our, founder Truett Cathy, believed in caring for people in a personal and meaningful way and found a unique way to accomplish that in the Quick Service food environment.
If you are looking for a career with purpose, can take care of guests in a way that will make them feel better about themselves, want to build lifelong friendships and want us to help you develop into the leader that you never knew you had in you, we would love to talk to you!
Benefits:
- Paid time off
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- Referral program
- Employee discount
- Paid training
Job Type: fulltime
Education: No education required
Work location: On-site
Pensacola, FL - Nine Mile Road. 1757 E 9 Mile Rd, Pensacola, FL, 32514
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