About the Role
This is a hands-on Community Lead role at an early-stage ambient AI startup, reporting directly to the GM and owning the community function end-to-end. You'll build the full conversion funnel from ordinary user to evangelist, with a direct feedback loop into a hardware-and-software product roadmap.
What You'll Do
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Build and nurture an active community across Discord, X, Reddit, and other platforms where users naturally gather.
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Design and test concrete mechanics — recognition systems, referral programs, early access tiers — that turn power users into active advocates.
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Mobilize the community at critical moments such as product launches, user research initiatives, and marketing pushes.
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Gather rich feedback from community conversations and translate it into actionable product signal for R&D and product teams.
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Coordinate in-person events and experiences that deepen community bonds.
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Work across time zones with hardware, R&D, and supply-chain teams to keep community insights flowing into the roadmap.
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Define scope and make independent operational calls — there is no pre-built playbook here.
What We're Looking For
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2+ years building and scaling an online community for a B2C or prosumer product into a measurable driver of engagement or retention.
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Demonstrated ability to design and test advocacy mechanics that convert power users into active promoters.
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Experience mobilizing communities for specific campaigns and partnering with Growth, Marketing, and Product teams.
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Hands-on platform management across Discord, Reddit, X/Twitter, or similar, including moderation, engagement strategy, and feedback collection.
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Comfortable making independent decisions and resolving community issues without established frameworks.
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Track record working across distributed or cross-timezone teams and turning user feedback into actionable product insights.
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Experience coordinating in-person events or community activations is a plus.
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Fluency in Mandarin Chinese or other languages relevant to international communities is a strong plus.
Location
Hybrid (3 days per week in office) in the San Francisco Bay Area, CA. Visa sponsorship is not available.