Content Marketing Manager (German-speaking Market)

About the role

About the Role We're a fast-growing, Vienna-based startup building AI-powered phone assistant software for small and medium-sized businesses across Europe. Our platform helps companies automate customer calls, qualify leads, book appointments, and handle inquiries around the clock — all with a strong focus on GDPR compliance and ease of use. As our Content Marketing Manager for the German-speaking Market , you'll own the full content strategy and execution targeting DACH audiences. You'll be a key voice in shaping how businesses discover, understand, and trust our product — from first touch to conversion. This is a high-impact, high-ownership role at a company in rapid growth mode, working within a small, ambitious team where your work directly influences revenue. What You'll Do Own end-to-end content marketing strategy and execution for the German-speaking market (DACH). Define and maintain brand voice across all stages of the customer journey. Write and manage website copy, landing pages, and conversion-focused assets for the German market. Craft high-performing copy for paid marketing channels including search, display, and social. Script ad creatives for YouTube and Paid Social platforms. Develop and execute organic content strategies across relevant social platforms. Collaborate with creators, customers, and influencers to produce authentic, resonant content. Drive messaging effectiveness through user research, A/B testing, and performance data analysis. Contribute to product positioning and go-to-market messaging alongside product and growth teams. What We're Looking For Required 4+ years of experience in Content Marketing, Copywriting, or Growth Marketing. Proven experience in a B2B SaaS or fast-growing software environment. Outstanding writing skills in German — native-level proficiency is essential. Fluent English (working language of the broader team). Strong understanding of performance marketing principles and conversion-focused copywriting. Analytical mindset with a genuine passion for experimentation and iteration. Comfortable operating with autonomy in a fast-paced, ambiguous startup environment. Nice to Have Experience in AI, communication software, or SMB-focused SaaS products. Hands-on experience with A/B testing tools and marketing analytics platforms. Background working across both organic and paid content channels simultaneously. Compensation & Benefits Salary: €65,000 – €100,000 annually, depending on experience. High-ownership role with direct impact on company growth. Work within a small, talented, and mission-driven team. Location Vienna, Austria — on-site role. Visa sponsorship is not available for this position.