About the Role
A fast-growing, seed-funded startup in the AI-powered business communication space is looking for a Content Marketing Manager to own and drive content strategy for the US market. This is a pivotal, end-to-end role where you'll shape how thousands of SMEs discover, understand, and trust the product — defining the brand voice across every stage of the customer journey, from performance ads to organic content.
You'll work autonomously alongside a lean, ambitious team in a high-ownership environment. This role is ideal for someone who is equally at home crafting conversion-focused copy and digging into performance data to iterate and improve.
What You'll Do
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Own content marketing for the US market end-to-end, spanning the full customer journey.
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Define and maintain brand voice across performance ads, landing pages, organic content, and product messaging.
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Write and optimise website and landing page copy specifically for US audiences.
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Produce high-performing copy for paid channels including Meta, Google, and LinkedIn.
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Script ad creatives for video platforms (e.g. YouTube) and paid social.
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Create and execute organic content strategies across relevant social platforms.
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Collaborate with creators, customers, and influencers to produce authentic, resonant content.
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Use user research, A/B testing, and performance insights to continuously improve messaging effectiveness.
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Contribute to product positioning and go-to-market messaging strategy.
What We're Looking For
Required
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4+ years of experience in Content Marketing, Copywriting, or Growth Marketing.
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Proven background in B2B SaaS or a fast-growing software environment.
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Outstanding English writing skills tuned specifically for a US audience — native or C2 proficiency required.
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Strong grasp of performance marketing principles and conversion-focused copywriting.
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Hands-on experience with paid channels (Meta, Google, LinkedIn) and scripting for video/social ad creatives.
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Track record of creating and executing organic social content strategies.
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Analytical mindset with practical experience using A/B testing and analytics to drive content decisions.
Nice to Have
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Experience collaborating with creators, influencers, or customers on content production.
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Experience conducting or leveraging user research to sharpen messaging.
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Involvement in product positioning or go-to-market strategy work.
Compensation & Benefits
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Salary: €70,000 – €150,000 annually, depending on experience.
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High-ownership role with significant scope to shape strategy from day one.
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Work within a small, fast-moving team at an early-stage, well-funded company.
Please note: visa sponsorship is not available for this position.
Location
This is an on-site role based in Vienna, Austria. Candidates must be willing and able to work from the Vienna office. Remote work is not available for this position.
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