CleraActive opening

Founding GTM

San FranciscoOn-siteIndividual contributorFound 2 days ago
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outbound salescold callingemail marketingai automationsalesforceplaybooksb2bindustrial

About the Role

This is the first dedicated go-to-market hire at an early-stage B2B SaaS company building AI-powered software for industrial distributors and manufacturers. You'll work directly with the CEO to turn founder-led sales into a repeatable, scalable GTM motion — starting as a hands-on doer and growing into the architect of the entire GTM organization.

What You'll Do

  • Partner with the CEO to design and execute the company's end-to-end go-to-market strategy.

  • Personally generate pipeline through cold calls, targeted email campaigns, trade shows, and new channel experimentation to reach industrial executives.

  • Identify what messaging, channels, and processes actually work — then codify them into a playbook for future GTM hires.

  • Build AI-powered systems across the GTM stack, including account research, personalization, campaign execution, and sales intelligence.

  • Join customer calls, develop deep market understanding, and translate insights into acquisition strategy.

  • Convert repeatable processes into scalable infrastructure and documentation.

What We're Looking For

  • Proven track record generating outbound pipeline through cold calls, email campaigns, trade shows, and events — this is a dealbreaker requirement.

  • Demonstrated ability to build and systematize GTM motions and repeatable sales processes from scratch.

  • Hands-on experience building AI automations, scripts, or applications to drive sales productivity.

  • Proficiency writing targeted outbound messaging that converts prospects in complex B2B environments.

  • Experience working with or selling to C-suite stakeholders in industrial, manufacturing, or distribution sectors.

  • High agency — you've started companies, launched products, or built things from zero without waiting for direction.

  • Technical and AI-native mindset; background in engineering, mathematics, physics, or computer science is a strong plus.

  • Familiarity with ERP systems, industrial software integrations, or legacy system deployments is a bonus.

  • US citizenship required; no visa sponsorship available.

  • 1–4 years of relevant experience, ideally at an early-stage startup.

Compensation & Benefits

Salary: $100,000 – $170,000 USD annually. No visa sponsorship available.

Location

On-site in San Francisco, California. Remote work is not available for this role.

CleraFounding GTM
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