About the Role
Lead growth marketing strategy for a performance marketing and advertising technology company. This client-facing role connects paid media, creative development, and analytics to help accounts scale efficiently.
What You'll Do
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Manage and optimize paid media campaigns across Meta, TikTok, and Google, overseeing substantial annual budgets.
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Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews.
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Develop growth strategies that integrate creative performance with paid media buying.
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Translate campaign and creative performance data into clear recommendations for clients and internal teams.
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Improve media efficiency through funnel strategy, signal quality, offer testing, and measurement.
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Partner with creative teams and media buyers to develop effective content and scale campaigns.
What We're Looking For
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Four to eight years of hands-on paid media experience, ideally in an agency or consumer app environment.
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Deep expertise in Meta advertising, with experience managing campaigns across Meta, TikTok, and Google.
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Experience independently managing paid media accounts with seven-figure annual budgets.
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Strong client relationship, presentation, and stakeholder communication skills, including experience leading quarterly business reviews.
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Analytical skills and experience using performance data, KPIs, and metrics to shape strategic recommendations.
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Experience integrating creative performance with media buying and optimizing campaigns through funnel strategy, offer testing, and measurement.
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Mobile advertising measurement knowledge, including SKAN, AEM, and mobile measurement partners, is preferred.
Compensation & Benefits
Base salary range: $130,000 to $175,000 annually. Visa sponsorship is not available.
Location
On-site in New York, New York.
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