Client Relations & Community Marketing Coordinator
Employment Type: Full time Work Location: Field based, with regular travel throughout assigned communities Reports To: Business Development Manager
About Us
Comfort Keepers provides personalized care and support that helps seniors maintain their independence and quality of life. We work closely with families, healthcare professionals, and community organizations to connect people with the services they need.
We are looking for an outgoing, motivated individual to support our Business Development Manager in growing our presence, building referral relationships, and developing an assigned territory.
About the Role
This is an active, community-facing role for someone who enjoys meeting people, starting conversations, and building lasting professional relationships.
You will help grow Comfort Keepers by identifying new referral sources, visiting existing partners, making cold calls, and representing our organization at community events. Working with the Business Development Manager, you will organize outreach activities, follow up on opportunities, and help turn introductions into ongoing referral relationships.
The position also includes supporting local marketing campaigns, creating promotional materials, and maintaining accurate records of outreach activities.
Key Responsibilities
Referral Development & Territory Growth
- Identify and contact potential referral partners, including retirement communities, pharmacies, rehabilitation clinics, healthcare professionals, and seniors’ organizations.
- Make introductory calls, cold calls, and in-person visits to introduce Comfort Keepers and arrange meetings.
- Visit existing referral sources regularly to maintain relationships, share service information, and identify opportunities to provide additional support.
- Learn about each partner’s needs and explain how Comfort Keepers can assist their clients, residents, and families.
- Work with the Business Development Manager to plan weekly outreach routes, prioritize prospects, and follow up on leads.
- Coordinate introductions and pass qualified opportunities to the appropriate team member.
Community Outreach & Events
- Represent Comfort Keepers at networking events, community gatherings, seniors’ fairs, and industry functions.
- Help organize and deliver presentations, information sessions, promotional visits, and local events.
- Research community events, sponsorships, and partnership opportunities within the assigned territory.
- Manage event preparation, including materials, displays, registration, setup, and follow-up.
Marketing & Administration
- Assist with brochures, flyers, presentations, social media content, and email campaigns.
- Keep referral contact lists, outreach records, and event calendars accurate and current.
- Record visits, calls, follow-up commitments, and referral opportunities.
- Provide regular updates to the Business Development Manager on activity, progress, and feedback from the community.
- Maintain an adequate supply of marketing materials for visits and events.
Qualifications
- Experience in customer relations, sales, marketing, community outreach, or a similar role.
- Confidence introducing yourself to new contacts, making cold calls, and speaking with groups.
- Strong communication, relationship-building, and follow-through skills.
- Ability to organize your schedule, work independently, and manage several priorities.
- A proactive approach, creative ideas, and the persistence to develop relationships over time.
- Proficiency with Microsoft Office and familiarity with social media platforms.
- A valid driver’s licence, reliable vehicle, and willingness to travel regularly throughout the assigned territory.
- Availability for occasional evening or weekend events.
A diploma or degree in Marketing, Communications, Business, or a related field is an asset, as are experience working with seniors, familiarity with healthcare services, and skills using Canva or similar design tools.
What Success Looks Like
You build productive referral relationships, maintain consistent contact with existing partners, follow through on commitments, and contribute to new inquiries and client growth. You become a familiar, trusted Comfort Keepers representative in the communities you support.
What We Offer
- Dental care, extended health care, and life insurance.
- Paid time off.
- Support and guidance from an experienced Business Development Manager.
- On-the-job training and opportunities for advancement.
- Meaningful work supporting seniors and their families.
How to Apply
Please submit your résumé and a brief cover letter describing your experience building relationships, engaging with the community, or supporting business growth.
Pay: $50,000.00 per year
Benefits:
- Dental care
- On-site parking
- Paid time off
Work Location: On the road
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