Key Responsibilities:
- Define and own the UX strategy across the full product platform: embedded HMI (steering wheel displays, RevLED), Fanatec app, and parameter visualization.
- Build a design system and UX guidelines from scratch; deliver wireframes, prototypes, and implementation-ready specs directly to engineering.
- Conduct user research and usability testing; ground design decisions in real user needs across novice and expert sim racing audiences
Act as internal UX service for Marketing; support product launches, campaigns, and digital touchpoints with UX input and visual consistency.
Essential Skills and Experience:
- 5+ years of UX/UI design experience; background in technical or hardware-adjacent products (consumer electronics, automotive HMI, gaming peripherals) strongly preferred.
- Strong portfolio showing end-to-end process: research, information architecture, wireframing, prototyping, and shipped UI.
- Proficiency in Figma; experience building and maintaining design systems from scratch.
- Understanding of HMI constraints in embedded environments (display limits, firmware-driven interfaces); able to design within real technical boundaries.
- Able to produce implementation-ready specs for embedded and software engineers; close collaboration with technical teams required.
- Self-directed and proactive; comfortable building UX as a discipline from the ground up without existing structure.
Fluent English required; German is a plus. Passion for sim racing or gaming hardware is a strong advantage.
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