- Basic understanding of paid media platforms (Meta Ads Manager, Google Ads, TikTok, Reddit Ads, ASA preferred)
- Strong attention to detail, ability to follow instructions and meet deadlines
- Analytical mindset comfortable working with data and spreadsheets
- Proactive attitude with a willingness to learn and grow in the role
- Familiarity with Google Sheets, ClickUp (or similar PM tools) & Slack
- Excellent written communication skills
Previous media buying experience is a requirement
Success in this role means:
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Fill out all internal reports on time and have them ready for strategic meetings
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Completing reports and assigned tasks consistently and accurately
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Demonstrating growth in understanding of media buying strategy and execution
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Taking initiative to identify optimizations and improvements to campaigns
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Providing reliable support to the media buying team to help drive better client outcomes
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Work USA EST Hours
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Assist in setting up, managing, and optimizing paid media campaigns across various platforms (Meta, Google, TikTok, Reddit, ASA)
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Pull daily, weekly, and monthly reports to analyze campaign performance (breakdowns by age, gender, location, placement, creative)
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Support the Media Buying Team with audience research, competitive analysis, and campaign planning
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Assist in writing ad copy variations and identifying winning creative elements
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Monitor campaign budgets, pacing, and delivery
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Perform data entry for campaign tracking sheets and reporting templates (Google Sheets, ClickUp, or other PM tools)
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QA campaigns before launch to ensure tracking, creative, and settings are correct
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Stay up to date on platform policies, trends, and best practices
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Communicate proactively with the team regarding campaign performance and optimizations
- Have experience with app marketing or mobile growth campaigns - Have managed budgets of $10,000+/month - Understand attribution and post-install analytics - Can identify creative insights from performance data - Regularly follow Meta, Google, TikTok, and Reddit advertising updates - Use AI to improve speed, reporting, and campaign optimization - Enjoy testing, documenting SOPs, and continuously improving processes
100% remote work
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