Digital Marketing Assistant
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Reach the decision-maker — $5About the role
**About Us**
AKF Life Style Pvt. Ltd. is an emerging lifestyle and ethnic fashion brand specializing in premium ethnic wear, bridal collections, and luxury sarees. We are looking for a creative, detail\-oriented, and enthusiastic Digital Marketing Assistant to support our online marketing efforts and help strengthen our digital presence.
**Key Responsibilities**
* Assist in planning, executing, and monitoring digital marketing campaigns. * Manage and update social media platforms including Instagram, Facebook, LinkedIn, and other relevant channels. * Create engaging content, captions, and campaign ideas aligned with the brand identity. * Coordinate with graphic designers, photographers, and content creators for marketing campaigns. * Schedule and publish social media posts using relevant tools. * Monitor website content and coordinate updates with the website team. * Assist in email marketing campaigns and promotional communications. * Conduct keyword research and support basic SEO activities. * Track campaign performance using Google Analytics, Meta Business Suite, and other digital marketing tools. * Prepare weekly and monthly reports on campaign performance and social media insights. * Stay updated with the latest digital marketing trends, fashion industry trends, and competitor activities. * Support online promotions, influencer collaborations, and brand campaigns.
**Required Skills**
* Knowledge of Digital Marketing fundamentals. * Familiarity with Meta Ads Manager and Google Ads. * Understanding of SEO, SEM, and social media marketing. * Basic knowledge of Google Analytics. * Excellent written and verbal communication skills. * Creativity with an eye for design and branding. * Basic knowledge of Canva and Microsoft Office. * Strong organisational and time management skills. * Ability to multitask and work in a fast\-paced environment.
**Preferred Qualifications**
* Bachelor's degree in Marketing, Digital Marketing, Business Administration, Communications, or a related field. * Certification in Digital Marketing (Google, Meta, HubSpot, or similar) will be an added advantage. * Experience in the fashion, lifestyle, or e\-commerce industry is preferred.
**What We Offer**
* Opportunity to work with a fast\-growing lifestyle and fashion brand. * Creative and collaborative work environment. * Hands\-on exposure to branding, digital campaigns, and e\-commerce marketing. * Career growth and learning opportunities.
Pay: ₹10,067\.34 \- ₹35,000\.00 per month
Benefits:
* Internet reimbursement * Paid sick time * Paid time off
Work Location: In person
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