Position Overview

Atsini is looking for a hands-on Digital Marketing & Promotion Specialist to support its pre-opening activities and build a strong online presence in the market.

The role will focus on increasing Atsini's visibility across relevant digital platforms, executing promotional activities, attracting potential guests, and supporting booking growth. The ideal candidate has prior experience in hotels, resorts, villas, or similar hospitality businesses and is capable of managing digital marketing initiatives independently.

This position will work closely with management and the Revenue Manager to align marketing initiatives with Atsini's business objectives.

Key Responsibilities

Digital Marketing & Online Visibility: Manage and improve Atsini's online presence across relevant digital platforms, including Google, search engines, and other channels to increase brand awareness and visibility.
Digital Promotion & Campaigns: Plan and execute digital marketing campaigns and promotional activities to attract potential guests and support booking growth.
Content, Channels & Partnerships: Coordinate digital promotional activities across relevant channels, including social media, online booking platforms, and potential brand or community collaborations.
Performance Monitoring & Recommendations: Monitor marketing performance, identify opportunities for improvement, and recommend additional tools, external agencies, or specialized services when necessary.

Requirements

Bachelor's degree in Marketing, Digital Marketing, Communications, Business, or a related field is preferred.
Previous experience in digital marketing, online marketing, e-commerce, or promotions within the hospitality industry is highly preferred.
Experience in hotels, resorts, villas, boutique hotels, or similar hospitality businesses is an advantage.
Hands-on experience with relevant digital platforms, such as Google Business Profile, SEO, Google Ads, Meta Ads, website management, or OTA channels.
Understanding of digital marketing performance metrics and the ability to translate data into actionable improvements.
Able to plan and execute marketing initiatives independently, from planning through implementation and evaluation.
Proactive, resourceful, analytical, and comfortable working in a pre-opening environment.
Strong communication and coordination skills.
Willing to work on-site in Pererenan, Bali.

Working Approach

This is a hands-on, individual-contributor role. The successful candidate is expected to manage core digital marketing and promotional activities independently, prioritize initiatives based on business needs, and recommend external support or specialized services when additional expertise or resources are required.

The initial focus will be on establishing Atsini's digital presence ahead of opening, followed by ongoing promotional activities to increase brand awareness, attract potential guests, and support booking performance.

Experience:

Digital Marketing, Promotion: 3 years (Required)

Location:

Bali (Required)

Work Location: In person

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