Digital Marketing Specialist

Digital Marketing Specialist (Lead Generation & Performance Marketing)

Company: Pixobox Art Studio Location: Kolkata / Delhi (Work from home initially, then work from office) Job Type: Full-time | 2 openings Salary: As per industry standards and experience

About Us

Pixobox Art Studio is a creative and digital studio serving clients in Dubai, the UK, the US and Australia across e-commerce, real estate, sports, beauty, food and hospitality. Our services include website design, video editing, motion graphics, AI video, application design and brand identity.

Role Overview

We are hiring 1-2 Digital Marketing Specialists to generate and qualify high-quality leads for our studio. You will run Meta Ads, manage budgets across markets, and support lead generation through email marketing and SEO.

Responsibilities

• Plan, launch and optimise Meta Ads (Instagram and Facebook) to generate qualified leads
• Run country-specific campaigns for the UAE, UK, US and Australia
• Plan and manage ad budgets to maximise ROI
• Track and improve CPL, CTR, CPA and lead-to-client conversion
• Qualify and filter leads, and work with the sales team to improve lead quality
• Execute email marketing campaigns, including segmentation, automation and nurture sequences
• Implement SEO to grow organic traffic and inbound enquiries
• Run A/B tests on creatives, copy, landing pages and emails
• Set up tracking (Meta Pixel, Conversions API, GA4, UTM) and share performance reports

Requirements

• Proven experience running Meta Ads and generating leads, preferably for international markets
• Strong knowledge of performance marketing, budgeting and funnel optimisation
• Hands-on experience with email marketing and automation tools (Mailchimp, Klaviyo, HubSpot or similar)
• Working knowledge of SEO and tools such as Search Console, Semrush or Ahrefs
• Proficiency in Meta Ads Manager, GA4 and Google Tag Manager
• Experience with CRM and lead management
• Strong analytical skills and excellent English communication
• Comfortable using AI tools for ad copy and workflow efficiency

Good to Have

• Experience with Google Ads and LinkedIn Ads
• Experience marketing creative or agency services
• Experience with Middle East, UK, US or Australian markets

How to Apply

Apply on Indeed or email your resume and campaign results to HR@pixobox.com.

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off

Work Location: Remote

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