Eastwick College | Full-Time | On-Site | Northern New Jersey
About Eastwick College
Eastwick College is a career-focused higher education institution with multiple campuses throughout northern New Jersey. We offer programs in healthcare, technology, business, and skilled trades and are committed to helping students prepare for rewarding careers. We are seeking a creative, energetic, and motivated Marketing Coordinator to join our team. This is an excellent opportunity for a recent college graduate looking to gain hands-on experience in all aspects of marketing, including social media, graphic design, video production, email campaigns, website management, and traditional advertising.
If you enjoy creating content, designing graphics, filming videos, and bringing creative marketing ideas to life, we would love to hear from you!
Key Responsibilities
Social Media & Content Creation
- Manage and create organic content for the college's social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and YouTube.
- Develop engaging social media posts, reels, stories, and promotional videos.
- Create and maintain social media content calendars.
- Visit college campuses to photograph and film student activities, classroom experiences, graduations, and special events.
- Edit photographs and videos for social media, the college website, and other marketing campaigns.
- Monitor social media engagement and help identify opportunities to increase the college's online presence.
Graphic Design & Advertising
- Design flyers, brochures, postcards, banners, posters, and other promotional materials.
- Create advertising designs for billboards, direct mail campaigns, and other traditional advertising.
- Assist with developing creative concepts and marketing materials for college programs and events.
- Work directly with printing companies and outside vendors to coordinate quotes, proofs, production, and delivery of marketing materials.
- Maintain consistent branding and professional presentation across all college marketing materials.
Email Marketing & Website Management
- Create, design, and coordinate email marketing campaigns promoting college programs, events, and activities.
- Develop engaging email communications for prospective students, current students, and alumni.
- Assist with scheduling email campaigns and reviewing campaign performance.
- Update and maintain website content, including program information, campus news, photographs, videos, and promotional materials.
- Coordinate website updates with internal departments and outside vendors as needed.
- Help ensure website information is accurate, current, and visually appealing.
Campus Events & Marketing Coordination
- Attend campus events, open houses, graduations, career fairs, and other college activities to capture photographs and video content.
- Work with admissions teams, faculty, and campus leadership to identify opportunities for marketing and promotion.
- Assist with planning and coordinating marketing campaigns across multiple campuses.
- Communicate with advertising agencies, printers, and other marketing vendors.
- Support marketing projects from initial concept through final production.
- Assist with other creative and promotional initiatives as needed.
Qualifications
- Recent college graduates are encouraged to apply.
- Bachelor's degree in Marketing, Communications, Graphic Design, Digital Media, Advertising, or a related field preferred.
- Strong interest in social media, digital marketing, graphic design, and content creation.
- Familiarity with Canva, Adobe Creative Cloud, or other graphic design software.
- Basic photography, filming, and video editing skills.
- Familiarity with social media platforms and current digital content trends.
- Strong writing, editing, proofreading, and communication skills.
- Basic knowledge of website content management and email marketing is a plus.
- Creative, organized, detail-oriented, and eager to learn.
- Ability to manage multiple projects and meet deadlines.
- Comfortable working independently and collaborating with campus teams.
- Willingness to travel between college campuses and occasionally attend evening or weekend events.
No prior professional marketing experience is required. College projects, internships, freelance work, and personal creative portfolios are welcome.
What We Offer
- Full-time employment.
- Medical benefits available after 90 days of employment.
- Hands-on experience in all aspects of marketing, including digital and traditional advertising.
- Opportunities to create social media content, videos, graphics, print advertising, and promotional campaigns.
Benefits:
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Tuition reimbursement
Work Location: In person
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