Senior Business Development Executive / B2B Sales
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Job Summary
We are looking for an experienced Senior Business Development Executive / B2B Sales professional with 8–14+ years of experience in business development, client acquisition, inside sales, appointment setting, and revenue generation. The ideal candidate will have a strong track record of identifying new business opportunities, engaging C-level decision-makers, converting prospects into qualified opportunities, and managing the client onboarding process. The role requires a proactive sales professional with excellent communication, prospecting, relationship-building, negotiation, and consultative selling skills.Key Responsibilities
- Identify, research, and qualify new B2B business opportunities through cold calling, email campaigns, LinkedIn, and other outbound channels.
- Develop and maintain a healthy sales pipeline by targeting new accounts and prospective clients.
- Conduct market and account research to identify potential decision-makers and business opportunities.
- Engage with C-level executives, senior management, and key decision-makers to understand business requirements.
- Schedule and conduct discovery calls, product/service presentations, and sales meetings.
- Create and deliver customized business proposals and presentations based on client requirements.
- Convert cold prospects into qualified leads and sales opportunities through structured follow-up and consultative selling.
- Manage the complete sales cycle, from prospect identification and initial outreach through negotiation, closure, and client onboarding.
- Build strong and long-term relationships with clients to drive repeat business and referrals.
- Coordinate with internal teams to ensure smooth handover and onboarding of newly acquired clients.
- Maintain accurate records of prospects, opportunities, follow-ups, and sales activities in CRM systems.
- Execute targeted email and LinkedIn campaigns to generate qualified leads.
- Meet and exceed monthly, quarterly, and annual sales targets.
- Track sales performance, conversion ratios, pipeline value, and other key business development metrics.
- Stay updated on market trends, competitor activities, customer needs, and industry developments.
- Handle client queries and objections professionally and provide appropriate solutions.
Required Skills
- B2B Business Development
- B2B Sales & Inside Sales
- New Client Acquisition
- Lead Generation & Prospecting
- Cold Calling
- LinkedIn Prospecting
- Email Marketing / Email Outreach
- Appointment Setting
- C-Level / CXO Engagement
- Consultative Selling
- Sales Pipeline Management
- Client Relationship Management
- Proposal & Presentation Skills
- Negotiation & Closing
- Client Onboarding
- Account Management
- Revenue Generation
- CRM Management
Candidate Profile
- 8–14+ years of experience in Business Development, B2B Sales, Inside Sales, or Client Acquisition.
- Proven experience in new business development and net-new client acquisition.
- Experience engaging with CXOs, senior executives, and business decision-makers.
- Strong experience in outbound sales using phone, email, LinkedIn, and other digital channels.
- Demonstrated ability to generate qualified sales opportunities and convert prospects into clients.
- Strong communication, interpersonal, presentation, and negotiation skills.
- Ability to independently manage the sales cycle and consistently achieve targets.
- Customer-focused, result-oriented, self-motivated, and proactive approach.
- Experience in technology, IT services, SaaS, healthcare, logistics, tax technology, or other B2B services is an advantage.
Key Performance Indicators (KPIs)
- Number of qualified leads generated
- Number of C-level appointments booked
- Sales pipeline generated
- Lead-to-opportunity conversion rate
- Opportunity-to-client conversion rate
- New clients acquired
- Revenue generated
- Monthly/quarterly target achievement
- Client onboarding success rate
- Client retention and repeat business
Preferred Job Titles
- Senior Business Development Executive
- Senior Business Development Manager
- Business Development Manager
- B2B Sales Manager
- Inside Sales Manager
- Senior Sales Executive
- Sales Development Manager
- Business Development Specialist