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Facebook & Instagram Ads Campaign Specialist

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Facebook & Instagram Ads Campaign Specialist – Remote

Location: Worldwide – 100% Remote

Employment Type: Freelance / Contract

Hourly Compensation: Approximately IDR 547,000 ($30 USD)

Working Hours: Minimum 18 hours per week

Schedule: Flexible Working Hours

Industry: Social Media Advertising & Digital Marketing

About the Opportunity

We are expanding our international social media advertising team and seeking experienced Facebook and Instagram Ads Specialists to support our growing advertising projects.

This is a fully remote opportunity open to qualified professionals from Indonesia and other countries worldwide, subject to applicable contracting and payment requirements.

We are specifically looking for individuals with practical experience in Facebook Ads, Instagram Ads, Meta Ads Manager, and social media advertising campaign optimization.

Our team focuses on developing effective advertising strategies, improving campaign performance, managing advertising budgets, and delivering measurable marketing results.

We offer competitive hourly compensation, flexible working arrangements, performance-based bonuses, project commissions, and opportunities for long-term career growth.

Key Responsibilities

Facebook Ads Campaign Management

Create, launch, manage, and optimize Facebook advertising campaigns.

Manage advertising accounts using Meta Ads Manager and Meta Business Suite.

Develop effective audience targeting and retargeting strategies.

Monitor campaign budgets, daily spending, and advertising performance.

Conduct A/B testing of audiences, ad creatives, and campaign structures.

Analyze advertising metrics, including CPC, CPM, CTR, CPA, and ROAS.

Identify underperforming campaigns and implement optimization strategies.

Ensure all advertising activities comply with Meta advertising policies.

Instagram Ads Management

Create and manage Instagram advertising campaigns across Feed, Stories, and Reels.

Develop strategies to improve audience engagement and conversion performance.

Optimize Instagram advertising creatives, placements, and targeting.

Monitor advertising results and recommend improvements.

Collaborate with team members on creative testing and campaign development.

Support brand awareness, traffic, lead generation, and sales campaigns.

Campaign Optimization & Reporting

Monitor and analyze Meta advertising performance.

Develop strategies to improve campaign efficiency and advertising results.

Identify campaign performance issues and recommend solutions.

Prepare regular performance reports and campaign summaries.

Collaborate remotely with international advertising professionals.

Manage assigned advertising projects independently.

Complete tasks and reports according to agreed deadlines.

Qualifications & Requirements

Previous experience managing Facebook Ads or Instagram Ads campaigns.

Good knowledge of Meta Ads Manager and Meta Business Suite.

Understanding of paid social media advertising and campaign optimization.

Experience with audience targeting, advertising budgets, and performance analysis.

Ability to analyze campaign results and identify improvement opportunities.

Familiarity with CPC, CPM, CTR, CPA, and ROAS.

Good written English communication skills.

Strong organizational and problem-solving abilities.

Ability to work independently in a remote environment.

Availability for a minimum of 18 hours per week.

Preferred Qualifications

At least one year of practical experience managing Meta advertising campaigns.

Experience managing multiple Facebook or Instagram advertising accounts.

Knowledge of Meta Pixel, conversion tracking, and Events Manager.

Experience with e-commerce advertising and lead generation.

Familiarity with Facebook and Instagram advertising policies.

Experience working with international social media marketing teams.

Salary & Compensation

We offer competitive hourly compensation and additional earning opportunities based on project contributions and agreed performance objectives.

Hourly Compensation

Hourly Rate: Approximately IDR 547,000 ($30 USD) per hour.

Minimum Working Hours: 18 hours per week.

Estimated Weekly Compensation: IDR 9,846,000 based on 18 working hours.

Payment Arrangements: Payment currency, exchange rates, and payment schedules will be confirmed during the recruitment process.

Performance Bonuses & Project Commissions

Eligible team members may receive:

Performance-based bonuses linked to agreed advertising objectives.

Additional commissions based on project performance.

Incentives for successful Facebook and Instagram campaign optimization.

Opportunities for compensation increases based on performance and responsibilities.

Additional earning opportunities through ongoing social media advertising projects.

Final bonus eligibility and commission arrangements will be discussed during the recruitment process.

Benefits & Career Opportunities

100% Remote – Work From Anywhere

This position is fully remote, allowing qualified professionals to work from their preferred locations without attending a physical office.

Applicants from Indonesia and other countries worldwide are welcome, subject to applicable contracting and payment requirements.

Flexible Working Schedule

Enjoy flexible working arrangements while meeting agreed project responsibilities and deadlines.

A minimum commitment of 18 hours per week is required.

Competitive Compensation

Receive hourly compensation with opportunities for additional performance bonuses and project commissions.

International Advertising Projects

Participate in Facebook and Instagram advertising projects targeting audiences in different international markets.

Long-Term Collaboration

We aim to build long-term professional relationships with experienced Meta advertising professionals.

Career Advancement Opportunities

High-performing specialists may be considered for advanced positions, including:

Senior Facebook Ads Specialist

Senior Instagram Ads Manager

Meta Ads Campaign Manager

Paid Social Media Team Leader

Social Media Advertising Operations Manager

Who Should Apply?

We welcome applications from professionals specializing in:

Facebook Ads Management

Instagram Ads Management

Meta Ads Campaign Optimization

Paid Social Media Advertising

Facebook Business Manager

Social Media Performance Marketing

Freelance Meta Advertising

Qualified candidates from Indonesia and other countries are encouraged to apply.

Application Process

Interested candidates should submit their applications through Indeed with an updated CV or resume.

Applicants are encouraged to include information about:

Their previous Facebook Ads and Instagram Ads experience.

Advertising accounts and campaign types they have managed.

Their experience with campaign budgeting and optimization.

Relevant advertising results and professional achievements.

Their availability for remote collaboration.

Our recruitment team will review applications and contact shortlisted candidates with further details about the position, responsibilities, compensation, and next steps.

IMPORTANT – PLEASE CHECK YOUR PERSONAL GMAIL REGULARLY

All applicants are strongly encouraged to check their personal Gmail or registered email inbox daily after submitting their applications.

Please follow these important reminders:

CHECK YOUR PERSONAL GMAIL INBOX DAILY for recruitment notifications and updates.

CHECK YOUR SPAM, JUNK, AND PROMOTIONS FOLDERS to avoid missing important messages.

Make sure your registered email address is active and accessible.

Shortlisted candidates may receive additional project details, interview invitations, and recruitment instructions by email.

Please also monitor your Indeed messages for communication from our recruitment team.

Respond to recruitment communications promptly when possible.

IMPORTANT REMINDER: Please check your personal Gmail and Spam folder regularly so you do not miss important recruitment updates regarding your application.

Join Our International Meta Advertising Team

If you are an experienced Facebook or Instagram advertising professional seeking a flexible remote opportunity with competitive hourly compensation, performance bonuses, project commissions, and long-term career growth, we encourage you to apply.

Work Remotely. Manage Facebook & Instagram Campaigns. Grow Your Career.

Expected hours: No less than 18.0 per week

Work Location: Remote

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Hiring companyFacebook & Instagram Ads Campaign Specialist
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