Are You an Exceptional B2B Salesperson?

Do you know how to turn cold prospects into long-term customers? Can you open doors, build relationships with decision-makers, and consistently generate new business?

Guardian Outfitters is looking for an experienced, results-driven Business Development Manager to help drive our next stage of growth.

We're an established Canadian supplier of professional uniforms, body armour, duty gear, and equipment, serving security companies, corporate organizations, and institutional clients across Canada.

We have an extensive product portfolio, established corporate relationships, and significant opportunities for expansion.

We're looking for someone who knows how to turn those opportunities into profitable, measurable results.

The Opportunity

This is a hands-on B2B sales position focused on expanding Guardian Outfitters' corporate partnerships and strengthening existing client relationships.

Your two primary objectives will be:

New Business Development: Identify and connect with organizations that could benefit from Guardian's products and services, building relationships and developing new business opportunities.
Existing Client Relationships: Work closely with corporate clients to understand their evolving needs, identify relevant solutions, and support their ongoing uniform and equipment requirements.

You'll take ownership of your sales pipeline, develop targeted sales strategies, and work directly with company leadership to expand our B2B business.

We're looking for someone who takes initiative, follows through, and knows how to build business without waiting for opportunities to come to them.

What You'll Do

Identify and pursue new B2B customers across security, public safety, corporate, and institutional markets.
Proactively connect with business owners, operations managers, procurement professionals, and key decision-makers.
Generate qualified opportunities through calls, emails, networking, referrals, and strategic prospecting.
Manage the full sales cycle, from initial outreach and discovery to proposals, negotiations, and closing.
Build and maintain a consistent pipeline of qualified prospects.
Develop existing corporate accounts and identify opportunities to increase purchasing volume and expand product categories.
Re-engage inactive customers and establish long-term purchasing relationships.
Maintain organized prospecting records, follow-ups, and pipeline reporting.
Provide clear weekly updates on sales activity, opportunities, and results.
Collaborate with internal teams to develop solutions that meet customer requirements and support profitable growth.

What We're Looking For

We're interested in what you've accomplished, not just how many years you've worked in sales.

The ideal candidate will have:

A proven track record of independently generating new B2B business.
Strong prospecting skills and the ability to reach and influence decision-makers.
Demonstrated success managing the complete sales cycle and closing opportunities.
Experience developing and growing existing corporate accounts.
Excellent negotiation, communication, and relationship-building skills.
A disciplined approach to prospecting, follow-up, and pipeline management.
Strong organizational skills, accountability, and commercial judgment.
The ability to work independently and consistently deliver measurable results.

Qualifications:

5+ years of B2B sales or business development experience preferred.
Experience selling physical products, equipment, uniforms, industrial supplies, or related goods is an asset.
Experience working with corporate purchasing departments or procurement teams is an advantage.
Comfortable using CRM systems and sales reporting tools.
Valid driver's licence and ability to attend occasional client meetings.

Industry-specific experience is not required. We're willing to teach our products to someone who already knows how to generate business and close sales.

What We Offer

Competitive base salary of $80,000–$100,000, depending on experience.
Performance-based bonuses tied to new business generation and profitable account growth.
An established business with an extensive product portfolio and existing corporate customer relationships.
Significant opportunities to develop new markets and expand existing accounts.
Autonomy to develop and execute business development strategies.
Direct collaboration with company leadership.
The opportunity to play a meaningful role in the company's continued growth.

Ready to Make an Impact?

We're looking for someone who takes pride in their results, creates opportunities, and knows how to turn relationships into long-term business.

If you've consistently generated new customers, grown corporate accounts, and delivered measurable sales results, we'd like to hear from you.

Apply with your resume and tell us about the business you've personally generated.

Pay: $80,000.00-$100,000.00 per year

Benefits:

Extended health care
On-site parking
Paid time off
RRSP match
Store discount
Vision care

Application question(s):

How many years of B2B sales or business development experience do you have?
Have you personally generated new B2B customers through outbound prospecting rather than relying primarily on inbound leads or referrals?
Approximately how much new B2B revenue have you personally generated in your strongest year?
Briefly describe a new corporate account you personally acquired, including how you approached the prospect and closed the sale.
Are you able to work full-time, primarily on-site in North York, Ontario?

Work Location: In person

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