Roles and Responsibilities
- Hand-on knowledge of MMP's: Appsflyer, Branch, Adjust, Singular etc
- Adequate fraud logic need to be clear.
- Ensure current publishers keep promoting relevant offers.
- Identify and scale up revenues with high potential publishers relevant to your vertical.
- Activate dormant publishers in your vertical to increase revenue.
- Ensure publisher compliance and adherence to allowed media. Ensure timely release of publisher payments.
- Take targets according to FY Target Sheet before business meeting.
- Stay in touch with top clients for feedback and scale up opportunity.
- Prioritize offer execution strategy on the basis of revenue potential.
- Manage offer planning and budget allocation among team members.
- Ensure timely resolution of publisher queries through proper escalation.
- Coordinate between various teams to ensure that requirements are fulfilled.
- Monitor Offer & Affiliate reports (Vertical) to ensure quality delivery.
- Identify new sources of inventory and develop alliances. Requirements
- 06 months to 01 years of Ad Operations experience.
- Core Affiliate Industry/Performance Marketing Experience.
- Working knowledge of Tracking Platforms.
- Excellent Communication & Presentation Skills.
- On hand experience on MS office.
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