Agency:
Omd
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
OMD is hiring an Associate Director, Digital Activation to lead paid social and programmatic for a major beauty and skincare client. You'll turn the client's business goals into long-term activation plans, stay hands-on in the platforms, and coach the junior team members who help run the work.
What you'll do:
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Build long-term activation plans from the client's business objectives, and deliver against the KPIs they set
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Run campaigns hands-on across Meta, TikTok and Pinterest, plus DV360 and Amazon DSP
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Own forecasting, budgeting and pacing, along with campaign setup and optimization
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Turn performance data into clear insights and connect results back to the client's business goals
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Present strategic and tactical plans to the client and internal teams
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Find opportunities to expand campaigns as the client's goals evolve
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Supervise and develop 3 team members, assigning work, tracking progress and training them
What you bring:
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5+ of hands-on digital activation experience across paid social and programmatic, ideally at an agency
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Hands-on experience with Meta, TikTok, DV360 and Amazon DSP
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A strong grasp of ad trafficking
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Experience managing several projects and clients at once in a client-service business
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Excel skills for data analysis, including pivot tables and basic statistics
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Experience leading or coaching junior team members
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Clear, confident communication with clients and internal teams
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Strong attention to detail in a fast-paced environment
Nice to have:
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Snapchat, Pinterest or Reddit advertising experience
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Beauty, skincare or CPG media experience
#LI-DH1
$70,000 - $125,000
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