The Marketing Associate supports the planning, execution, monitoring, and optimization of etomo’s marketing initiatives to increase brand awareness, generate qualified leads, acquire new customers, and support loan application and conversion targets. The role involves coordinating digital marketing campaigns, managing marketing activities, analyzing campaign performance, conducting market and competitor research, and collaborating with internal teams to ensure effective execution of marketing strategies. The ideal candidate has marketing experience within a banking, lending, fintech, or financial services environment and understands how to promote financial products through customer-focused, data-driven, and compliant marketing initiatives.
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