Job description
An Ads Manager is responsible for developing, managing, and
optimizing advertising campaigns across various online platforms to drive sales and
revenue for e-commerce businesses. They play a crucial role in increasing brand
visibility, attracting customers, and achieving business objectives in the competitive
digital marketplace.
Key Responsibilities
- Launch & manage ads per SKU (not per store)
Optimize:
- o CPC
- o ROAS
- o Conversion rate
- Scale winning products (increase budget aggressively)
- Kill underperforming ads fast
- Keyword research (Shopee/Lazada)
- Retargeting (especially TikTok)
KPIs
- ROAS (Return on Ad Spend)
- Cost per order
- GMV generated from ads
- % of profitable campaigns
Requirements
- Experience in at least 1 platform (preferably TikTok Ads)
- Strong Excel / data skills
- Understands conversion funnels
- Bachelor's degree in business, marketing, e-commerce, IT, or a related field is required.
- Detail-oriented and organized.
Pay: Php30,000.00 - Php40,000.00 per month
Benefits:
- Company Christmas gift
- Company events
- Employee discount
- Flexible schedule
- Promotion to permanent employee
Work Location: In person
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