Job Title: Walmart PPC Specialist / Walmart Advertising Manager
Company: Lux Decor Collection Job Type: Full-Time Work Mode: Remote
About Lux Decor Collection
Lux Decor Collection is a growing e-commerce company selling across major online marketplaces, including Walmart, Amazon, TikTok Shop, eBay, Temu, and SHEIN. We are looking for an experienced Walmart PPC Specialist to manage, optimize, and scale our Walmart advertising campaigns while maximizing sales and profitability.
Job Responsibilities
- Manage and optimize Walmart Sponsored Search and Sponsored Products campaigns.
- Develop and execute PPC strategies to increase sales, visibility, and profitability.
- Conduct keyword research, competitor analysis, and product-level advertising analysis.
- Manage campaign budgets, bids, keywords, and targeting strategies.
- Monitor and optimize key performance metrics, including ACOS, ROAS, CTR, CVR, and TACOS.
- Analyze campaign performance and identify opportunities for growth.
- Optimize advertising campaigns for new product launches and existing listings.
- Prepare regular PPC performance reports and provide actionable insights.
- Collaborate with Walmart Account Management and Listing Optimization teams.
- Identify underperforming campaigns and implement corrective strategies.
- Stay updated with Walmart Marketplace advertising trends and best practices.
Requirements
- 2–4 years of hands-on experience in Walmart PPC / Walmart Marketplace Advertising.
- Strong understanding of Walmart Seller Center and Walmart Advertising Console.
- Proven experience managing and optimizing Walmart PPC campaigns.
- Expertise in keyword research, bid optimization, campaign structuring, and budget management.
- Strong analytical skills with the ability to interpret advertising data.
- Experience managing PPC campaigns for the US Walmart Marketplace.
- Ability to improve advertising efficiency while scaling revenue.
- Strong communication and reporting skills.
- Experience in the Home Decor, Bedding, Textile, or related product niche will be a plus.
Originally posted on Himalayas
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