Company: MagicMinds Technologies Limited
Location: Kolkata, West Bengal
Experience: 1–2 Years
Employment Type: Full-Time
Work Mode: Work From Office
About the Role
MagicMinds Technologies Limited is looking for a Market Research Analyst with 1–2 years of experience to support our business and marketing initiatives through market research, competitor analysis, consumer insights, and data-driven recommendations.
The ideal candidate should have strong research and analytical skills, a good understanding of market trends, and the ability to convert research findings into clear and actionable business insights.
Key Responsibilities
- Conduct primary and secondary market research to understand industry trends, customer preferences, and market opportunities.
- Research and analyse competitors, including their products/services, pricing, positioning, marketing strategies, and target customers.
- Collect, organise, and analyse market and customer data from various reliable sources.
- Conduct surveys, interviews, questionnaires, and online research to gather relevant insights.
- Identify market trends, customer needs, gaps, and potential business opportunities.
- Prepare detailed research reports, presentations, and data-driven recommendations.
- Support marketing and business teams with relevant market intelligence and insights.
- Monitor industry developments and competitor activities on a regular basis.
- Analyse research findings and communicate key insights to internal stakeholders.
- Maintain and update research databases, reports, and relevant market information.
- Assist in evaluating new markets, products, services, and business opportunities.
Requirements
- Bachelor's degree in Marketing, Business Management, Economics, Statistics, or a related field.
- MBA/PGDM in Marketing, Business Management, or a related field will be an advantage.
- 1–2 years of experience in Market Research, Marketing Research, Consumer Insights, Business Research, or a related role.
- Strong research, analytical, and problem-solving skills.
- Good understanding of market research methodologies and competitor analysis.
- Ability to interpret data and convert findings into meaningful business insights.
- Strong written and verbal communication skills.
- Good working knowledge of MS Excel/Google Sheets and PowerPoint/Google Slides.
- Familiarity with online research tools, Google Forms, surveys, and data collection methods.
- Ability to work independently as well as collaborate with cross-functional teams.
- Strong attention to detail and a curious, analytical mindset.
Preferred Skills
- Experience in conducting primary and secondary research.
- Knowledge of consumer behaviour and market trends.
- Experience preparing research reports and business presentations.
- Familiarity with tools such as Google Trends, Google Forms, Excel, PowerPoint, Canva, Notion, or AI-based research tools.
- Exposure to marketing, competitor intelligence, or business analysis.
Pay: ₹200,000.00 - ₹400,000.00 per year
Application Question(s):
- Do you have 1–2 years of professional experience in Market Research, Business Research, Marketing Research, or a related field?
- Are you currently pursuing an MBA/PGDM?
- do you have experience in conducting primary and/or secondary market research?
- Do you have experience in competitor analysis, market trend analysis, or consumer/customer research?
- Do you have experience preparing market research reports, presentations, or data-driven business recommendations?
- Are you comfortable working with MS Excel/Google Sheets and PowerPoint/Google Slides for data analysis and presentations?
- Are you comfortable working from the Kolkata office on a full-time basis?
Work Location: In person
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