Job Summary
As a Marketing Coordinator, you’ll help plan, launch, and improve digital campaigns across websites, search, email, and social media. You’ll create engaging content, coordinate campaign setup, and use analytics to guide practical improvements. This role suits someone who combines creative thinking with strong technical proficiency and attention to detail.
Duties
- Coordinate digital marketing campaign setup and digital campaign management, including paid advertising campaign management, paid search marketing, and social media advertising campaigns.
- Create and manage content for websites, email marketing, and social media marketing; support e-commerce and website management using WordPress and other content management systems.
- Conduct SEO and keyword research, apply conversion optimization practices, and use SEO tools to strengthen content visibility and campaign performance.
- Build and monitor Google Ads (formerly Google AdWords) and Facebook Advertising campaigns; support SEM (search engine marketing) and marketing automation.
- Prepare web analytics reporting using Google Analytics, Google Tag Manager, and other analytics tools. Your impact: Clear reporting and timely campaign improvements help customers find relevant content and help teams make informed marketing decisions.
Requirements
- Experience or demonstrated ability in digital marketing, content creation, performance marketing, and marketing analytics.
- Familiarity with web analytics, analytics reporting, and digital campaign measurement.
- Working knowledge of Adobe Creative Suite, including Adobe Photoshop, and graphic design.
- Basic HTML (Hypertext Markup Language) and CSS (Cascading Style Sheets) skills; familiarity with WordPress is valuable.
- SEO tools, Google Ads, Facebook Advertising, email marketing, and marketing automation experience are useful; equivalent platform experience is welcome.
Pay: From $52,300.00 per year
Work Location: Hybrid remote in Katy, TX 77449
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