MEDHEIM is a healthcare marketing agency working with doctors, clinics, hospitals, and healthcare businesses to improve their digital visibility, local search presence, and online growth.
Our core services include Google Business Profile (GBP) management, local SEO, website SEO, website development, and digital growth support for healthcare professionals.
We are building a process-driven agency where every client receives structured execution, transparent reporting, measurable performance tracking, and professional communication.
We are looking for a proactive SEO & Digital Growth Operations Manager who can take ownership of SEO delivery, manage the team, maintain client relationships, and help build the company's operational systems as MEDHEIM scales.
Key Responsibilities1. SEO & Google Business Profile Management
- Manage and supervise SEO and Google Business Profile projects for doctors, clinics, hospitals, and healthcare brands.
- Conduct comprehensive SEO audits covering technical SEO, on-page SEO, local SEO, content, backlinks, indexing, and website performance.
- Audit Google Business Profiles for categories, services, business information, reviews, photos, posts, local visibility, and competitor positioning.
- Build keyword strategies based on medical specialties, treatments, locations, and local search intent.
- Monitor local rankings, Google Search Console, Google Analytics, website traffic, conversions, and GBP performance.
- Develop monthly and quarterly optimization plans for every client.
- Identify performance issues and implement corrective action plans.
- Stay updated on Google algorithm changes, local search developments, AI search, and healthcare SEO best practices.
2. Brand Audits & Digital Growth Strategy
- Conduct complete digital brand audits before onboarding new clients.
- Analyse a client's website, Google Business Profile, local search visibility, online reputation, content, competitors, and digital authority.
- Identify gaps between the client's current online presence and local competitors.
- Prepare a clear audit report highlighting problems, opportunities, priorities, and recommended actions.
- Convert audit findings into practical 30-day, 90-day, and six-month roadmaps.
- Support the sales team with SEO insights, competitor research, audit findings, and realistic growth opportunities.
- Help identify whether a prospect needs GBP management, local SEO, website SEO, or a broader digital strategy.
3. Reporting & Performance Analysis
- Prepare professional, data-backed monthly client performance reports.
- Establish baseline performance before starting work and compare it with subsequent reporting periods.
- Track relevant metrics such as calls, website clicks, direction requests, search visibility, keyword rankings, impressions, clicks, leads, and conversions where reliable data is available.
- Clearly distinguish between completed activities, performance improvements, business outcomes, and areas that still need work.
- Explain why performance increased, declined, or remained unchanged.
- Prepare action plans whenever a client is underperforming.
- Build standard reporting templates and dashboards to reduce manual work.
- Present reports in simple language that doctors and clinic owners can understand.
4. Client Communication & Retention
- Serve as the primary operational point of contact for assigned clients.
- Conduct onboarding calls, explain the execution plan, establish expectations, and collect necessary information and access.
- Communicate progress, collect approvals, coordinate deliverables, and resolve routine issues.
- Present monthly performance updates and explain SEO strategies to non-technical clients.
- Identify dissatisfied clients, renewal risks, and opportunities for service improvement.
- Maintain a record of client requests, commitments, complaints, and follow-ups.
- Coordinate with the founder on escalations, commercial negotiations, and sensitive client matters.
- Ensure clients receive proactive updates instead of having to chase the team.
5. Team Management & Quality Control
- Allocate tasks to SEO executives, content writers, designers, and other relevant team members.
- Establish deadlines, monitor task completion, and ensure deliverables meet MEDHEIM's quality standards.
- Review keyword research, website audits, local SEO work, content, backlinks, citations, and reports before delivery.
- Conduct regular team meetings and performance reviews.
- Maintain individual ownership of tasks and identify training needs.
- Build SOPs, checklists, quality-control systems, and escalation processes.
- Manage workload and capacity across the client portfolio.
- Ensure the team follows ethical SEO practices and avoids spammy backlinks, fake reviews, misleading claims, or risky Google Business Profile changes.
6. Building MEDHEIM's Operations
- Work directly with the founder to build a structured SEO delivery department.
- Create standard operating procedures for onboarding, audits, execution, reporting, renewals, and offboarding.
- Maintain a central client tracker containing deliverables, account status, deadlines, performance, issues, and renewal dates.
- Develop repeatable systems so routine operations do not depend on the founder.
- Identify opportunities to automate reporting, reminders, task allocation, and data collection.
- Track team productivity, delivery delays, client satisfaction, and service quality.
- Help improve service packages, delivery processes, team capacity, and client retention.
- Contribute to hiring, training, and onboarding new SEO team members as the company grows.
Tools & Technical Skills
The candidate should have practical working experience with the following tools or equivalent alternatives:
SEO & Website Auditing
- Google Search Console
- Google Analytics 4 (GA4)
- Google Business Profile
- Screaming Frog SEO Spider
- Ahrefs or Semrush
- PageSpeed Insights and Google Lighthouse
- Google Keyword Planner
- Google Trends
Local SEO
- Google Maps and local competitor research
- Google Business Profile performance insights
- Local keyword and ranking tracking tools
- Citation and backlink analysis tools
Reporting & Operations
- Google Sheets and Excel
- Looker Studio
- Google Slides or PowerPoint
- Google Drive and Docs
- Trello, ClickUp, Asana, or equivalent project management software
Content & AI Tools
- ChatGPT or equivalent AI tools for research, analysis, and workflow assistance
- SEO content optimization tools such as Surfer SEO, Frase, or equivalent, where appropriate
Candidates are not expected to have paid subscriptions to every platform. They must understand how to use the relevant tools, interpret the data, and select appropriate tools for the task.
Required Skills & Qualities
- Strong understanding of technical SEO, on-page SEO, off-page SEO, and local SEO.
- Practical experience managing multiple client accounts simultaneously.
- Excellent analytical, reporting, and problem-solving skills.
- Professional written and verbal communication.
- Ability to explain complex SEO concepts in simple language.
- Strong ownership, accountability, organisation, and time management.
- Experience leading or mentoring a team.
- Ability to build processes instead of relying on ad hoc instructions.
- Comfortable working in a growing agency where responsibilities evolve.
- Honest approach to performance reporting and realistic client expectations.
Preferred: Experience in healthcare marketing, dental marketing, clinic SEO, medical websites, or Google Business Profile management.
Pay: ₹20,000.00 - ₹50,000.00 per month
Work Location: Hybrid remote in Bareilly, Bareilly, Uttar Pradesh
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