We are looking for an experienced and motivated all-round Marketing Manager (human) who thinks differently to the masses and who uses all marketing opportunities to further drive our growth.
Your tasks:
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You are responsible for the planning, creation, maintaining and measurement of our marketing activities for B2B customers, campaigns and customer retention in English and German for various on- and offline channels (website, online events, fairs, PR etc.)
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Actively connected to publications, associations, and industry groups.
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shape the brand awareness by creating corporate and product messaging and positioning and defining the value proposition for global audiences.
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ensure continuous quality output for all materials in line with style guides, four-eye principle, proper research, etc.
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edit and revise content from the perspective of the intended audience(s) and you know how to conduct interviews with internal or external stakeholders, in order to produce quality content
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monitor market and competition
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develop marketing material (online/offline) mainly for B2B, and also B2C
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create demand along the customer journey with additional content creation such as white papers, how-to guides (video, PDF), use cases, competitive comparisons as well as ROI justification
What can we look forward to:
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You have a holistic view and knowledge of marketing strategy, planning and execution, business and product strategy, and processes with the ability to help shape and influence the long-term vision and strategy for the product portfolio based on a deep understanding of customer needs
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You bring at least 3 years of relevant professional experience in the field of marketing and a very good understanding of digital and traditional marketing concepts
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You are an active team player and can communicate at eye level with all departments, often reaching out to our tech team to get all relevant information
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Excellent communication and negotiation skills
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Ability to adapt to a rapidly changing environment.
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The drive to independently familiarize yourself with new topics and develop things from scratch
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The will to make NEURA Robotics the leading brand in the field of robotics
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