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Digital Marketing Specialist

UP, INOn-siteIndividual contributorFound Aug 4
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Location: Noida (Work from Office) Company: OTUSONE LLP Employment Type: Full-Time

About OTUSONE LLP

OTUSONE LLP is a technology company specializing in Mobile App Development, Web Development, AI Solutions, SaaS Products, and Startup Consulting. We are looking for a creative and performance-driven professional who can manage our digital presence while designing intuitive user experiences for our products.

Job Summary

We are seeking a talented Digital Marketing & UI/UX Designer who can combine creativity with analytical thinking. The ideal candidate should be able to execute digital marketing campaigns, create engaging social media content, design marketing creatives, edit promotional videos, and build modern UI/UX designs in Figma for web and mobile applications.

This role is ideal for someone who enjoys both marketing and product design and wants to work in a fast-growing technology company.

Key ResponsibilitiesDigital Marketing

  • Plan, execute, and optimize Meta (Facebook & Instagram), Google, and LinkedIn advertising campaigns.
  • Manage company social media accounts and maintain a consistent brand presence.
  • Create monthly content calendars and campaign strategies.
  • Analyze campaign performance and improve ROI.
  • Generate leads through paid and organic marketing.
  • Monitor competitors and identify new marketing opportunities.
  • Work closely with the sales team to improve lead generation.

Content Creation

  • Design high-quality social media posts, banners, carousels, and promotional creatives.
  • Create marketing materials including brochures, presentations, flyers, and branding assets.
  • Edit promotional videos, reels, shorts, and advertisements.
  • Write engaging captions and marketing copy.
  • Ensure all designs follow the company's branding guidelines.

UI/UX Design

  • Design modern and user-friendly mobile app and web interfaces using Figma.
  • Create wireframes, user flows, mockups, and interactive prototypes.
  • Conduct UX research and improve user journeys.
  • Design dashboards, landing pages, and complete application interfaces.
  • Collaborate with developers to ensure pixel-perfect implementation.
  • Maintain design systems and reusable UI components.

Required SkillsDigital Marketing

  • Meta Ads (Facebook & Instagram)
  • Google Ads
  • LinkedIn Ads
  • SEO & SEM
  • Social Media Marketing
  • Lead Generation
  • Google Analytics
  • Campaign Optimization

Design Tools

  • Figma (Mandatory)
  • Adobe Photoshop
  • Adobe Illustrator
  • Canva
  • Adobe Premiere Pro or DaVinci Resolve
  • Adobe After Effects (Preferred)

UI/UX Skills

  • Wireframing
  • Prototyping
  • User Research
  • Design Systems
  • Mobile App Design
  • Website Design
  • Responsive UI Design
  • UX Best Practices

Additional Skills

  • Basic understanding of HTML/CSS (Preferred)
  • Excellent communication skills
  • Creative problem-solving ability
  • Strong attention to detail
  • Ability to manage multiple projects simultaneously

Preferred Qualifications

  • 1–2 years of relevant experience.
  • Portfolio showcasing digital marketing creatives and UI/UX projects.
  • Experience working in a startup or IT company is preferred.

What We Offer

  • Opportunity to work on exciting startup and enterprise projects.
  • Hands-on experience with AI, SaaS, and modern digital products.
  • Career growth opportunities.
  • Collaborative and innovative work environment.
  • Performance-based incentives and learning opportunities.

How to Apply

Interested candidates can send their:

  • Updated Resume
  • Portfolio (Figma/Behance/Dribbble)
  • Social Media Campaign Samples (if available)

Join OTUSONE LLP and help shape both our digital growth and the user experiences of tomorrow's products.

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits:

  • Leave encashment
  • Paid sick time
  • Paid time off

Work Location: In person

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OtusOneDigital Marketing Specialist
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