Digital Marketing Executive
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Digital Marketing Executive – Rydora
Location: Ahmedabad
Experience: 1–3Years
Employment Type: Full\-time
**About Rydora**
Rydora is a thriving riding brand that brings together motorcycle enthusiasts through unforgettable rides, events, and experiences. We're looking for a passionate and creative Digital Marketing Executive who can help grow our brand, engage our community, and create content that inspires riders.
**Job Summary**
As a Digital Marketing Executive, you will be responsible for growing Rydora's digital presence through engaging social media content, performance marketing, influencer collaborations, and community\-driven campaigns. The ideal candidate is creative, trend\-savvy, and passionate about storytelling, with the ability to capture and share the excitement of the riding lifestyle
**Key Responsibilities**
**Social Media \& Content Creation**
\* Develop and execute a monthly social media content calendar.
\* Create engaging content for Instagram, Facebook, YouTube, LinkedIn, and WhatsApp Communities.
\* Plan, shoot, and edit high\-quality Reels, Shorts, Stories, and promotional videos.
\* Write compelling captions, hashtags, and social media copy aligned with the Rydora brand.
\* Stay updated on the latest social media trends and create viral, engaging content.
**Community Growth \& Engagement**
\* Grow and engage Rydora's online community across all social platforms.
\* Respond to comments, messages, and community inquiries in a timely manner.
\* Launch campaigns to increase followers, engagement, registrations, and member participation.
\* Encourage user\-generated content by featuring riders, ride experiences, and customer stories.
Influencer \& Brand Collaborations
\* Identify and collaborate with motorcycle influencers, moto vloggers, travel creators, and riding clubs.
\* Coordinate influencer campaigns, giveaways, and brand partnerships.
\* Track campaign performance and measure influencer ROI.
**Event Marketing**
\* Promote rides, workshops, meetups, and community events across digital channels.
\* Capture live event photos and videos for real\-time social media updates.
\* Create post\-event highlight videos, photo albums, and engagement campaigns.
\* Assist in planning digital promotions for upcoming events..
**Required Skills**
\* 1–3 years of experience in Digital Marketing or Social Media Marketing.
\* Hands\-on experience with Meta Ads and Google Ads.
\* Strong understanding of Instagram, Facebook, YouTube, and LinkedIn.
\* Experience creating and editing Reels, Shorts, and other short\-form video content.
\* Knowledge of SEO, Google Analytics, and Google Search Console.
\* Proficiency in Canva, CapCut, Adobe Premiere Pro, or similar creative tools.
\* Excellent copywriting, communication, and storytelling skills.
\* Strong creativity with an eye for design, photography, and videography.
**Preferred Qualifications**
\* Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
\* Google Ads and Meta Blueprint certifications are an advantage.
\* Experience managing lifestyle, automotive, travel, or community\-based brands is preferred.
**Bonus Skills**
\* Photography and videography
\* Drone operation (preferred but not mandatory)
\* Influencer marketing
\* Email marketing and CRM tools
\* AI tools such as ChatGPT for content creation and campaign planning
**What We're Looking For**
\* Passion for motorcycles, travel, and community building.
\* Creative thinker with a strong understanding of social media trends.
\* Ability to work independently and in a fast\-paced environment.
\* Willingness to travel on weekends for rides, events, and content shoots.
\* Strong organizational skills with the ability to manage multiple campaigns simultaneously.
**Why Join Rydora?**
\* Be part of a fast\-growing riding community.
\* Work on exciting rides, road trips, and motorcycle events.
\* Opportunity to shape the digital presence of an emerging lifestyle brand.
\* Creative and collaborative work environment with room for innovation and growth.
Pay: ₹10,000\.00 \- ₹15,000\.00 per month
Benefits:
* Flexible schedule * Paid sick time * Paid time off
Work Location: In person
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