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CRM Solution Engineer
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**Contact: talentacquisition@sbshr.com / 7397725556** **Position:** CRM Solution Engineer **Location:** Bengaluru (Hybrid) **Experience:** 8\+ Years **CTC:** Up to ₹32 LPA **Work Shifts**: Should be comfortable with US Time Zone
We are seeking a highly skilled and hands\-on CRM Solution Engineer to support the migration of customer journeys from Salesforce Marketing Cloud (SFMC) to Hightouch Customer Studio (CDP). This is a delivery\-focused role requiring strong technical expertise in CRM operations, campaign execution, data integrations, and marketing automation.
Key ResponsibilitiesCRM Journey Execution
* Configure, manage, and support Salesforce Marketing Cloud (SFMC) environments. * Build, maintain, and optimize customer journeys within Hightouch Customer Studio (CDP). * Develop and manage automated workflows, triggered communications, and customer engagement campaigns. * Support campaign execution across email and other CRM channels with a strong focus on accuracy and reliability. * Ensure seamless migration of customer journeys from SFMC to the CDP ecosystem.
Data Integration \& Enablement
* Support integrations between Salesforce Marketing Cloud, Customer Data Platforms (CDP), Snowflake, and other enterprise data sources. * Create and manage: * Data Extensions * SQL Queries * Automation Workflows * Segmentation Logic * Monitor and troubleshoot data synchronization issues, automation failures, and journey execution errors. * Ensure data consistency and quality across CRM and CDP platforms.
Operational Support \& Optimization
* Monitor CRM campaigns, journeys, automations, and scheduled jobs to ensure timely execution. * Perform campaign quality assurance (QA), deliverability checks, and production validations. * Support release management and deployment activities. * Identify opportunities to improve operational efficiency through automation and reusable solutions. * Maintain documentation and operational procedures.
Collaboration \& Delivery
* Work closely with CRM, CDP, Data Engineering, and Marketing stakeholders. * Participate in Agile ceremonies and follow established delivery processes. * Provide clear documentation, knowledge transfer, and support materials. * Contribute to continuous improvement initiatives within the CRM and marketing technology ecosystem.
Required Skills \& ExperienceCRM \& Marketing Automation
* 8\+ years of overall professional experience. * Minimum 3\+ years of hands\-on experience with Salesforce Marketing Cloud (SFMC) in enterprise environments. * Strong expertise in: * Journey Builder * Automation Studio * Email Studio * Contact Builder * Data Extensions * Audience Segmentation * Experience managing customer lifecycle campaigns and marketing automation workflows.
Data \& Integration
* Strong understanding of CRM data models and contact management frameworks. * Experience integrating Salesforce Marketing Cloud with: * Customer Data Platforms (CDPs) * Cloud Data Warehouses * Enterprise Data Sources * Strong SQL skills for data extraction, transformation, and campaign enablement. * Experience troubleshooting integration and data flow issues.
Platform \& Operations
* Experience supporting campaign deployments in production environments. * Strong understanding of campaign QA, deliverability, and operational governance. * Ability to work independently and contribute immediately with minimal onboarding. * Experience working in fast\-paced, delivery\-focused environments.
Preferred Qualifications
* Experience with Hightouch Customer Studio or other leading Customer Data Platforms (CDPs). * Hands\-on experience with Snowflake. * Knowledge of: * Consent Management * Preference Centers * Data Privacy \& Compliance * Customer Data Governance * Previous experience working as a contractor, consultant, or vendor supporting enterprise MarTech environments.
Key Competencies
* Strong problem\-solving and troubleshooting skills. * Excellent attention to detail and execution quality. * Ability to manage multiple priorities and deadlines. * Strong communication and stakeholder management skills. * Self\-driven and highly accountable individual contributor.
Why Join Us?
* Opportunity to work on enterprise\-scale CRM and CDP transformation programs. * Exposure to modern MarTech and Customer Data Platform ecosystems. * Collaborative environment with cross\-functional teams. * High\-impact role driving customer engagement and marketing automation initiatives.
Pay: ₹2,800,000\.00 \- ₹3,200,000\.00 per year
Benefits:
* Provident Fund
Work Location: Hybrid remote in Bengaluru, Karnataka (Bengaluru Urban District)
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