Company: Runexe Lifestyle Brand: Luma Location: Bhubaneswar, Odisha Job Type: Full Time Experience: Freshers with relevant skills and experienced candidates can apply
About the Role
Luma is building a fashion oriented eyewear brand that brings together style, comfort and self expression. We are looking for an SEO and SMO Executive to strengthen our online presence, improve search visibility and help more people discover our brand organically.
The role focuses on improving our website's visibility on search engines, optimising social media content for discoverability, researching keywords and trends, and supporting long term organic growth.
Key Responsibilities
- Improve website visibility through on page, off page and technical SEO.
- Conduct keyword research and optimise website pages, product listings, blogs and other content.
- Work on search engine indexing, website structure, internal linking and technical SEO issues.
- Improve social media discoverability through relevant keywords, captions, hashtags and content optimisation.
- Monitor website traffic, search rankings, engagement and other performance metrics.
- Use tools such as Google Search Console, Google Analytics, keyword research platforms and social media insights.
- Identify relevant fashion, eyewear and consumer search trends to develop organic growth opportunities.
- Coordinate with the content writer, web designer, graphic designer and social media manager to improve content performance.
What We Are Looking For
- Understanding of SEO, SMO, keyword research and organic growth strategies.
- Analytical thinking and the ability to interpret performance data.
- Familiarity with tools such as Google Search Console, Google Analytics and SEO research platforms.
- Ability to research competitors, identify opportunities and recommend practical improvements.
- Strong learning ability, attention to detail and willingness to experiment.
- Freshers may apply if they can demonstrate relevant knowledge through projects, internships or practical work.
How to Apply
Send your resume and any relevant project work or portfolio to drasmita.mohanty@runexelifestyle.com.
Please include your earliest joining date and examples of websites or social media accounts you have worked on, if applicable.
Email Subject: Application | SEO and SMO Executive | Your Full Name
Pay: From ₹25,000.00 per month
Application Question(s):
- Which SEO tools have you used, such as Google Search Console, Google Analytics, Ahrefs or SEMrush? Please list the tools you have practical experience with.
- A new e-commerce website has very little organic traffic. What are the first three things you would do to improve its visibility on Google?
- Have you worked on SEO or social media optimisation for a website or brand? If yes, share the website or account link and briefly describe your work or results. If you are a fresher, mention any relevant project or practical experience.
Work Location: In person
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