We are looking for a dynamic and result-oriented Area Sales Manager to drive sales growth, expand market presence, and develop a strong dealer and distributor network across Darrang and nearby areas of Assam. The ideal candidate should have 5–8 years of experience in the cement, TMT, or building materials industry, with strong market knowledge and proven expertise in channel sales and dealer management.
Key Responsibilities
- Achieve monthly, quarterly, and annual sales targets for cement and related building materials.
- Develop and manage a strong network of dealers, distributors, retailers, and sub-dealers.
- Identify new business opportunities and expand market coverage across the assigned territory.
- Maintain strong relationships with dealers, contractors, builders, engineers, and other key influencers.
- Monitor market trends, competitor activities, pricing, and promotional schemes.
- Ensure product availability, timely order execution, and effective coordination with distributors and logistics teams.
- Drive secondary sales, dealer productivity, market penetration, and brand visibility.
- Implement sales and marketing initiatives to increase product demand and market share.
- Conduct regular market visits and review dealer performance against sales targets.
- Ensure timely collection of outstanding payments and maintain healthy credit discipline.
- Prepare sales forecasts, daily activity reports, and periodic performance reviews.
- Lead, motivate, and support sales executives and channel partners to achieve business objectives.
Candidate Requirements
- Graduate in any discipline; an MBA in Sales or Marketing will be an added advantage.
- 5–8 years of relevant sales experience in the cement, TMT, steel, or building materials industry.
- Strong understanding of dealer and distributor networks and channel sales operations.
- Proven track record of achieving sales targets and developing new markets.
- Good communication, negotiation, relationship management, and leadership skills.
- Familiarity with the Darrang and surrounding markets of Assam will be preferred.
- Willingness to travel extensively within the assigned territory.
- Basic computer knowledge and experience with sales reporting tools or CRM systems.
Pay: ₹70,000.00 - ₹80,000.00 per month
Work Location: In person
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