Brand Designer

About Tiny Health

Tiny Health is advancing lifelong health, from the first 1,000 days to the last, and addressing chronic disease through precision microbiome science. Founded in 2020 and built by microbiome scientists and physicians, our testing platform reveals whether your microbiome is trending toward resilience or imbalances using shotgun metagenomics, proprietary AI, and one of the world's largest longitudinal datasets. Trusted by families and health practitioners alike, our research-backed gut and vaginal tests are redefining the microbiome as a cornerstone of personalized health through every life stage. Learn more at tinyhealth.com and poweredbytiny.com.

The Opportunity

As Brand Designer, you will shape and evolve Tiny Health's visual identity, driving brand awareness, user engagement, and growth across all marketing channels. This is a hands-on role—you will both set creative direction and execute the work, designing brand collateral including website pages, social media assets, email campaigns, packaging, and more. You'll ensure brand consistency as we scale while remaining deeply involved in day-to-day design output. This position reports directly to the Marketing Lead.

What You’ll Do

• Lead creative direction and produce assets for digital campaigns, landing pages, email, social, ads, print, packaging, and events across our direct-to-consumer and B2B channels

• Build, extend, and evolve our visual language, making strategic recommendations for brand expression (illustrations, icons, colors, typography, animations, motion, etc.)

• Own and maintain Tiny Health's Brand Guidelines/Standards, ensuring consistency across all touchpoints

• Build scalable systems: Develop self-serve templates, asset libraries, and processes that enable non-designers to create on-brand materials efficiently

• Collaborate cross-functionally with marketing, product/UX, science, and external agencies to translate business objectives into compelling creative

• Strong stakeholder management skills, including the ability to synthesize conflicting input, ask clarifying questions, and make informed creative decisions that serve broader business goals

• Simplify complexity: Turn scientific and health concepts into accessible, persuasive visuals that educate and convert

• Optimize for performance: Iterate on creative based on data and channel-specific requirements to improve results

• Provide creative input: Offer a strategic perspective on brand positioning and visual storytelling as we expand into new markets

Qualifications

Required

• 5-7+ years of professional brand design experience, ideally in a full-time capacity at fast-paced startup environments (DTC health/wellness experience strongly preferred)

• Degree in Graphic Design, Marketing, or equivalent work experience

• Strong portfolio demonstrating brand system development, multi-channel campaigns, and visual storytelling

• Meticulous attention to detail, as evidenced by a flawless portfolio

• Expert proficiency in Figma, Adobe Creative Suite, and Canva

• Ideally familiar with Webflow, Webflow CMS, and its applications

• Proven ability to develop and scale brand systems, not just execute one-off assets

• Track record of translating complex concepts into clear, compelling visuals

• Strong communication skills with the ability to present and defend creative decisions

• Excellent project management skills with ability to prioritize across multiple workstreams

• Thrives as a doer: Excited to be in the weeds producing work, not just directing others

Preferred

• Previous experience in a fast-paced startup environment

• Work experience in DTC health/wellness companies

• Experience working remotely, with proficiency in Slack

• Self-directed, proactive, and comfortable with ambiguity

How we work

• A mission that actually pulls people in We make the microbiome measurable and actionable at every life stage, and real people write in to say it's life-changing.

• Remote-first, real overlap Our FTEs are based in North America and work core hours from 9am–6pm CST, shiftable by up to two hours either way — start at 7am or 11am, wrap at 4pm or 8pm.

• Written first, huddle second, meet last Default to a clear Slack post, huddle when a thread stalls, and meet only to make a real decision.

• Fast, but never sloppy Do the two-month thing in two weeks, then check the work—shipping errors is rework, not speed.

• Shape what we build, not just how we build it There's no playbook waiting for you, so write it—and bring the alternative, not just the objection.

• Day One mentality Fewer titles and layers; process is a guardrail where it counts, never the reason something didn't ship.

• No hidden agendas Numbers, misses, and feedback are shared openly and in real time, so you always know where you stand.

• High standards, genuinely fun people Take the work seriously and ourselves much less—high-performing and fun to be around is the hiring bar.

• Is this pace for you? Venture-scaled and on a steep trajectory, with intensity in spikes, fiercely protected flexibility, and faster growth than anywhere else.

Our Values

1. Learn Fast, Get Better - Find the root cause, not just the fix, and get better every time

2. Be Relentlessly Resourceful - Dig for the answer, move fast, and know when to ask for help

3. Act Like an Owner, Be Hungry to Win - Act like it’s your company, and do whatever it takes to win

4. Act with Honesty and Empathy - Say what’s true, and say it with care

5. Delight People by Anticipating Their Needs - Solve the problem, then get two steps ahead of it