About Company
Toprankers is India’s most preferred digital counseling and test-prep platform, helping students unlock their true potential through personalized learning, expert mentorship, and career guidance. With a strong presence across CLAT, Judiciary, IPMAT, CUET, Design, and other entrance exams, we are redefining career discovery and preparation for young aspirants.
Job Summary:
We are seeking skilled Full-Stack Content Writer who can independently manage both performance marketing content and SEO-driven content. The selected candidates will play a key role in supporting content requirements across multiple products and campaigns for
Judiciary Gold (JG) and LegalEdge After College (LEAC).
Key Responsibilities:
Performance Content
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Create high-converting ad copies for digital platforms (Google, Meta, etc.)
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Write landing page content optimized for conversions
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Develop funnel content across user journeys
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Draft WhatsApp and email marketing campaigns
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Collaborate with marketing and performance teams to optimize messaging
SEO Content
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Write and optimize blogs, long-form articles, and website pages
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Create pillar pages and program/course pages
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Conduct basic keyword research and follow on-page SEO best practices
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Ensure content aligns with brand tone and SEO guidelines
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Regularly update and optimize existing content
Required Skills & Qualifications
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Proven experience in both performance marketing content and SEO content writing
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Strong command of English (written communication)
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Understanding of digital marketing funnels and conversion-focused writing
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Familiarity with SEO tools and best practices
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Ability to work independently and manage multiple content requirements
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Prior experience in EdTech or legal education domain is a plus
What We Offer
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Opportunity to work with fast-growing EdTech brands
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High ownership and exposure to multiple products
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Collaborative and performance-driven work environment
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Competitive compensation as per industry standards
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