Marketing Communication Specialist (m/f/d)

IsmaningIndividual contributorFound 28 days ago
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marketingcommunicationscontent creationproject managementbrand managementdigital marketing

Cultural Fit

You are creative, a strong communicator, and passionate about bringing brands and content to life? You enjoy working with text and visuals, thinking outside the box, and have a good sense of how to turn creative ideas into effective communication within existing brand and communication guidelines?

Then this position might be exactly right for you!

In this role, you will shape the communication of our insurance products across various channels and touchpoints, working closely with internal teams, agencies, and other partners. You will contribute your own ideas, actively support projects, and help make our brands visible while creating a consistent customer experience.

This is a two-year fixed-term position.

How youll make an impact

  • Supporting the development and implementation of marketing and communication activities for our brands, including their integration into campaigns, vehicle launches, and sales-related activities
  • Planning, creating, and optimizing content, marketing materials, point-of-sale media, and digital communication materials for different target groups and channels
  • Managing and developing website content, customer and dealer portals, and other digital touchpoints in collaboration with Business, IT, and European Marketing
  • Ensuring consistent brand and communication presentation across digital and traditional channels
  • Coordinating and managing agencies and external service providers, as well as aligning with internal and international stakeholders
  • Supporting national and international marketing, communication, and digital projects, as well as independently implementing smaller work packages
  • Contributing new ideas and initiatives to continuously develop our marketing and communication activities

What it takes to succeed in this role

  • Completed degree in Marketing, Communications/PR, Business Administration, or a comparable field, combined with solid experience in marketing communications
  • Ideally, experience in automotive, technology, services, or insurance
  • Strong understanding of brands and target groups, as well as experience in preparing content for different channels and touchpoints
  • Experience in the operational implementation and optimization of cross-channel marketing and communication activities
  • Creative, structured, and solution-oriented approach to work, with the ability to manage multiple tasks and projects in parallel
  • Confident communication skills and a strong team-oriented approach when working with internal and external stakeholders
  • Very good German and good English skills, as well as confident use of MS Office and digital marketing tools, particularly content management systems

Why join us?

  • A challenging role in a great team at Germany’s leading manufacturer-affiliated automotive insurer, with 14 overall wins among all manufacturer-affiliated automotive insurers
  • A working environment based on trust, development opportunities, and constructive feedback
  • Collaboration with colleagues from different countries and cultures
  • 32 days of annual leave plus 2 company closure days (Christmas Eve and New Year’s Eve)
  • Christmas bonus
  • Flexible working hours based on a 40-hour work week
  • An attractive package of company benefits, including an employer contribution to occupational pension and disability insurance, supplementary company health insurance, and capital-forming benefits
  • Attractive employee rates for automotive insurance
  • Subsidized Urban Sports Club membership
  • Choice of benefits including a public transport ticket, parking spaces, or a monthly commuting allowance
  • Financial subsidy as a small wish-fulfiller
  • Free coffee and tea, water, and weekly fresh fruit
  • Corporate health management and pme family services

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