- 2+ years of strong hands-on experience with Google Ads and LinkedIn Ads for B2B companies, ideally SaaS and ideally at an agency
- Experience running at least 3 accounts at once, with monthly budgets of $20k or more
- A strong understanding of B2B demand generation, ABM and measurement
- Experience using CRM and attribution data to judge paid media performance
- Confidence with conversion tracking: Google Tag Manager, GA4, the LinkedIn Insight Tag, and CRM data from HubSpot or Salesforce
- Clear written and verbal English, and the confidence to present recommendations to marketing leaders
- The habit of flagging issues early rather than waiting to be asked, and someone who follows a process precisely
- A track record of taking ownership when something is unclear, blocked or going wrong, with a specific example and measurable result
Based outside the UK
- First 90 days: execute reliably across your assigned accounts, with no preventable errors, missed deadlines or rework for me
- Build campaigns in Google Ads and LinkedIn Ads, and other channels where they fit
- Run weekly optimisation on each account: budgets and pacing, bids, search terms, audiences and creative rotation
- QA everything before it goes live: conversion tracking, UTMs, targeting and budgets
- Connect channel performance to CRM and attribution data, so we judge campaigns on pipeline and revenue, not platform metrics
- Maintain client dashboards, and draft weekly updates and monthly reports from our templates
- Spot problems early, such as broken tracking, overspend or spend with no conversions, and flag them the same day
- Help turn how we work into checklists, so the work gets more consistent over time
What success looks like
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Campaigns launch with no tracking, targeting or budget errors
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Problems are flagged the same day you spot them, with a suggested fix
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Weekly updates and monthly reports land on time and need few edits
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I can trust a change you've made without re-checking it
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Over time, you run your clients without me carrying the strategy, and clients clearly understand what's happening, why, and what comes next
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The work reduces my review and correction time over time. If every task still needs to be rebuilt by me, the role isn't working.
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Meta, Reddit or Microsoft Ads
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ABM and attribution tools such as 6sense, Demandbase or Fibbler
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Looker Studio
Pay: $4,000 to $5,000 a month in USD to start, depending on experience and the scope you can own, and higher for candidates who can own clients from day one. Paid by bank transfer. Pay is reviewed as your responsibility grows, including when you start owning clients. Contract: full-time contractor agreement with an NDA. This is intended to be a full-time commitment to Triangulate Digital: you wouldn't take on other client work during your agreed working hours. Trial and notice: the first 90 days are an initial trial period. It starts with a 30-day paid trial on one live account, with 7 days' notice on either side. If it's working, at day 90 we move to an ongoing contractor agreement, with 30 days' notice on either side. What you get: hands-on training from me, and access to the playbooks, tools and resources I use across B2B SaaS accounts. You'll work with well-known B2B SaaS brands, and you can take time off when you need it, with notice.
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