Marketing Analytics Lead

About the role

Who are we? At UpGuard, we are replacing manual security bottlenecks with AI-driven precision. Fresh off a US$75M Series C, we are scaling our infrastructure to process 100 billion risk signals daily. This isn’t just growth; it’s a total reimagining of how the world manages cyber risk. We build the Cyber Risk Posture Management (CRPM) platform that security teams actually love. By integrating security ratings, threat intel, and agentic AI, we empower organisations to stay ahead of an ever evolving attack surface. We aren’t just building another tool; we’re defining a category. We provide the autonomy to ship world-class technology and the resources to do it at a global scale. Our Analytics team at UpGuard supports all of our teams to extract key insights from the data that we collect. We extract data from multiple sources and build insightful dashboards that display key metrics and support leaders in decision-making. We also build integrations between systems to collect required data seamlessly. Where does this role fit in?As UpGuard continues its rapid growth trajectory, we are seeking an experienced data analyst to support our Marketing team. Reporting to the Director of Analytics, this critical role is responsible for driving significant business value by quantifying marketing performance, illuminating the contribution of every channel and program, and translating ambiguous marketing questions into durable data models and insights. The analyst will partner closely with Demand Generation, Partner Marketing, Field Marketing, Product Marketing, and Brand to help the Marketing team understand what's working, where to invest the next dollar, and how pipeline is being built across the full funnel.