Job Overview
As a Social Media Manager, you’ll shape how audiences discover and engage with a brand across social media platforms. You’ll plan social media marketing, create compelling content, and use analytics to refine campaigns. This role brings together digital marketing, branding, public relations, and relationship management to build consistent, responsive communication.
Duties
- Develop social media content marketing plans and calendars; create, write, proofread, photograph, and edit content for relevant channels.
- Manage community interactions and social listening, coordinating responses and escalating public relations concerns when appropriate.
- Produce graphics and video using Adobe Creative Suite tools, including Adobe Photoshop and Adobe Illustrator, along with other media editing tools.
- Monitor digital marketing performance, social media analytics, web analytics, and marketing online analytics using Google Analytics and platform reporting.
- Apply SEO and keyword research; manage Facebook Advertising and use Hootsuite or Buffer (application) to schedule and coordinate posts.
- Your impact: By turning audience insights into timely, useful content, you help customers find relevant information and help teams strengthen brand communication.
Experience
- Experience in social media management, social media communication, social media content creation, and digital marketing is preferred.
- Familiarity with social media platforms, marketing analytics, and media performance analytics; able to interpret results and adjust content.
- Working knowledge of Adobe Photoshop, Adobe Illustrator, Google Analytics, Hootsuite, or Buffer is an asset; equivalent tools are welcome.
- Skills in content creation, content writing, graphic design, video editing, photography, proofreading, and relationship management are valuable.
- E-commerce or Facebook Advertising experience is helpful; a portfolio demonstrating relevant work is welcome.
Pay: $2,000.00 - $2,400.00 per month
Benefits:
- Flexible schedule
Work Location: Remote
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