SEO and Social Media Manager
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#### **Job Description**
The SEO and Social Media Manager will be responsible for developing, implementing, and managing our SEO and social media strategies. This role requires a creative and analytical thinker who can contribute to enhancing our online presence, driving traffic, and engaging our audience.
**Roles \& Responsibilities:**
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* Knowledge in SEO strategies * Keyword research and analysis * Optimize website content * meta tags * on\-page elements for SEO * Monitor and analyze website performance using SEO tools * Perform competitor analysis * Develop and implement social media strategies * Create and curate high\-quality engaging content for social media platforms * Manage social media accounts including posting and scheduling * Monitor social media performance metrics and adjust strategies as needed * Collaborate with the content and design teams to produce visually appealing and informative posts * Stay current with social media trends and tools * and implement best practices * Work with the content team to develop SEO\-friendly content for blogs articles and website pages * Ensure that all content aligns with the brand's voice and tone. * Track and report on key SEO and social media metrics * providing insights and recommendations for improvement * Create monthly reports to show the effectiveness of SEO and social media campaigns **Requirements:**
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* Proven experience as an SEO and Social Media Manager or similar role * Strong understanding of SEO principles algorithms and best practices. * Proficiency in using SEO tools such as Google Analytics Google Search Console Ahrefs SEMrush etc. * Excellent written and verbal communication skills. * Creative thinking and problem\-solving abilities. * Ability to work independently and as part of a team. * Strong organizational and time management skills. * Bachelor’s degree in Marketing Communications or a related field is preferred * Familiarity with HTML/CSS and website CMS platforms. * Experience with paid social media advertising. * Knowledge of email marketing and other digital marketing channels.
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