Marketing Manager
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Reach the decision-maker — $5About the role
**Key Responsibilities :**
* Develop and execute 360° digital marketing strategies aligned with business objectives. * Plan and manage SEO, AEO, GEO, Google Ads (PPC), Meta Ads, LinkedIn Ads, email marketing, content marketing, social media, and remarketing campaigns. * Drive inbound lead generation and optimize marketing funnels to improve conversion rates. * Manage website performance, landing pages, blogs, and content marketing initiatives. * Collaborate with sales, design, development, and content teams to execute integrated marketing campaigns. * Manage marketing automation, CRM integrations, and lead nurturing workflows. * Conduct competitor analysis, market research, and identify emerging digital marketing opportunities.
**Required Skills :**
* Must have 03\+ years of digital marketing experience in an IT Services, Software Development, SaaS, or Mobile App Development company. * Bachelor's or Master's degree in Marketing, Business Administration, or a related field. * Strong expertise in SEO, AEO, GEO, PPC, Google Ads, Meta Ads, LinkedIn Ads, email marketing, content marketing, social media marketing, and marketing automation. * Hands\-on experience with Google Analytics (GA4\), Google Search Console, Google Tag Manager, SEMrush, Ahrefs, HubSpot, Mailchimp, and CRM platforms. * Strong understanding of B2B lead generation, demand generation, conversion optimization, and performance marketing. * Excellent analytical, communication, leadership, and project management skills.
Work Location: In person
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