Digital Content Strategist and Social Media Coordinator

About the role

Requisition Number:

72712 Location:

Boulder, Colorado City

Boulder State

Colorado Employment Type:

University Staff Schedule:

Full\-Time Posting Close Date:

24\-Jun\-2026 Date Posted:

12\-Jun\-2026

### **Job Summary**

**CU Boulder** welcomes applications for a ***Digital Content and Social Media Coordinator!*** The Digital Content and Social Media Coordinator is responsible for developing, editing, publishing, and managing content across the Division of Operations' digital communication channels. Operations Division units include Employee Health and Well\-Being (EHWB), Human Resources (HR), the Department of Public Safety (DPS), the Office of Information Technology (OIT), and the Office of Compliance, Ethics and Policy (OCEP). Reporting to the Senior Director of Marketing and Communications, this position serves as the primary content creator and coordinator for divisional websites, newsletters, email communications, social media platforms, and other digital communication channels.

This position plays a critical role in translating complex operational initiatives, campus projects, services, and programs into engaging, accessible, and audience\-centered content. The Digital Content and Social Media Coordinator collaborates with divisional leaders, subject matter experts, and campus partners to tell the story of the Division of Operations through strategic content planning, writing, editing, and digital engagement.

The ideal candidate is a strong writer and editor with experience managing digital communications, social media strategy, content calendars, and website content in a fast\-paced environment. CU is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws governing nondiscrimination in employment. We are committed to creating a workplace where all individuals are treated with respect and dignity, and we encourage individuals from all backgrounds to apply, including protected veterans and individuals with disabilities. ### **Who We Are**

The Senior Vice Chancellor for Operations (SVCO) supervises CU Boulder's public safety, health and wellness, information technology, human resources, and compliance, ethics and policy efforts. **Vision**

CU Boulder will be nationally recognized for its inclusive and innovative learning and working environment. **Mission**

SVCO provides creative and sustainable services that enable the CU Boulder community of faculty, staff and students to meet their educational and professional objectives. **Values** *Integrity:* We commit to acting with honesty, ownership and courage by aligning our words and actions. *Collaboration:* We commit to work together to ensure we are all successful. This can be achieved only if we are respectful, inclusive, open to change, and willing to coordinate resources and compromise. *Inclusivity:* We commit to creating an environment that values people, honors different perspectives, demonstrates openness and kindness, asks for input, and listens. *Adaptability:* We commit to meeting the needs of our campus through continuous improvement and learning, remaining resilient, and being creative and curious. *Accountability:* We commit to taking responsibility for our decisions, actions and consequences. ### **What Your Key Responsibilities Will Be**

*Content Development and Editorial Management** Research, write, edit, and publish content that supports the Division of Operations' essential communication goals. * Develop articles, feature stories, news updates, project highlights, employee spotlights, and other written communications for internal and external audiences. * Collaborate with subject matter experts to gather information and transform technical or operational content into clear, engaging, and accessible communications. * Serve as an editor for divisional communications, ensuring accuracy, consistency, quality, tone, grammar, and adherence to university standards. * Maintain editorial calendars and coordinate content production schedules across multiple communication channels. *Social Media Strategy and Management** Develop, schedule, publish, and monitor content across divisional social media platforms, including Instagram, LinkedIn, and Facebook. * Create engaging social media campaigns that promote divisional initiatives, services, projects, sustainability efforts, employee achievements, and campus impact. * Manage social media content calendars and coordinate messaging across platforms using Sprout Social. * Monitor audience engagement and respond to inquiries or coordinate responses as appropriate. * Track performance metrics and provide recommendations to improve reach, engagement, and effectiveness. *Website Content Management** Manage and maintain divisional website content to ensure information is accurate, current, accessible, and aligned with communication priorities. * Create and update web pages, news stories, announcements, and resource materials within the university's content management system. * Recommend improvements to website content organization, readability, and accessibility. * Monitor website analytics and surface insights to inform content decisions. *Email Marketing and Newsletter Communications** Develop and distribute digital newsletters, email campaigns, and targeted communications using Salesforce Marketing Cloud. * Write and edit email copy that aligns with communication objectives and audience needs. * Coordinate content contributions from divisional units and partners. * Monitor email performance metrics and recommend improvements to engagement and effectiveness. *Digital Communications Support and Continuous Improvement** Stay informed about trends, emerging technologies, accessibility requirements, and standards in digital communications and social media. * Recommend new approaches to enhance audience engagement and storytelling. * Support divisional communication campaigns and special projects as assigned.

### **What We Can Offer**

* The annual salary range for this position is $60,000\-$75,000\.

### **Benefits**

At the University of Colorado Boulder, we are committed to supporting the holistic health and well\-being of our employees. Our comprehensive benefits package includes medical, dental, and retirement plans; generous paid time off; tuition assistance for you and your dependents; and an ECO Pass for local transit. As one of Boulder County’s largest employers, CU Boulder offers an inspiring academic community and access to world\-class outdoor recreation. Explore additional perks and programs through the CU Advantage program.

### **Be Statements**

Be courageous. Be unique. Be Boulder. ### **What We Require**

* Bachelor's degree in Communications, Journalism, Marketing, Public Relations, English, Digital Media, or a related field. An equivalent combinations of education and professional experience may substitute for the degree requirement. * Two\+ years of progressive professional experience in content development, digital communications, social media management, marketing communications, or a related field, including demonstrated experience creating and managing content across multiple digital channels. * Demonstrated experience writing and editing professional communications for diverse audiences.

### **What You Will Need**

*Communications and Editorial Expertise:** Exceptional writing, editing, proofreading, and copy\-editing skills. * Ability to adapt messaging and tone for different audiences and communication channels. * Strong attention to detail and commitment to accuracy. * Ability to synthesize complex information into clear and engaging content. *Digital Communications Expertise:** Proficiency in Canva for social media graphics, email headers, and other digital content assets; familiarity with additional image editing platforms such as Adobe Photoshop or Adobe Express is a plus. * Proficiency in Sprout Social or a comparable social media scheduling and management platform. * Proficiency in Salesforce Marketing Cloud or a comparable email marketing platform. * Knowledge of website content management, digital publishing, and social media standard methodologies across Instagram, LinkedIn, and Facebook. * Understanding of audience engagement strategies and content performance metrics. * Familiarity with digital analytics and content planning tools. *Professional Competencies:** Strong organizational and project management skills. * Ability to manage multiple priorities and due dates simultaneously. * Excellent interpersonal and collaborative skills. * Ability to work independently and exercise sound judgment. * Strong customer\-service orientation and commitment to partnership. * Commitment to diversity, equity, inclusion, accessibility, and belonging in communications practices.

### **What We Would Like You to Have**

* 2\+ years of experience working in higher education, public\-sector, nonprofit, or mission\-driven organizations. * 2\+ years of experience managing website content through a content management system. * 2\+ years of experience developing content strategies across multiple digital channels. * 2\+ years of experience using email marketing platforms; familiarity with Salesforce Marketing Cloud preferred. * 2\+ years of experience using social media management tools; familiarity with Sprout Social preferred. * Knowledge of accessibility standards, SEO principles, and digital content standards. * Experience interpreting analytics and using data to inform communication strategies.

### **Special Instructions**

*To apply, please submit the following materials:*

1\. A current resume.

2\. A cover letter that specifically tells us how your background and experience align with the requirements, qualifications, and responsibilities of the position.

3\. Please provide a Portfolio URL/Link that contains examples/links of professional social channels and multimedia content that you have created and/or managed, along with some brief comments as to your role in contributing to these materials.

We may request references at a later time.

Please apply by **June 24, 2026,** for consideration. ***Note:*** Application materials will not be accepted via email. For consideration, please apply through CU Boulder Jobs.

In compliance with the Colorado Job Application Fairness Act, in any materials you submit, you may redact or remove age\-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

#### **Posting Contact Information**

**Posting Contact Name:** Boulder Campus Human Resources

**Posting Contact Email:** Recruiting@colorado.edu