About the Job
#ABtalks is looking for a driven, creative, and highly organized Merchandise Marketing Intern to support our Merchandise Executive in promoting and elevating the #ABtalks product line, including card games, apparel, and exclusive member items. This internship offers hands-on experience in merchandise marketing, content creation, campaign coordination, and performance tracking for one of the region’s most influential platforms. The ideal intern is proactive, detail-oriented, and passionate about content, design, and brand storytelling.
Key Responsibilities
- Content Creation (TikTok, Reels & Social Media Posts)
- Create engaging short-form videos to promote merchandise.
- Capture simple visuals/footage for product showcases and BTS.
- Use basic design tools to prepare simple on-brand visuals.
- Maintain brand aesthetic and tone across all content.
- Merchandise Marketing Support
- Assist in brainstorming and executing marketing ideas for merchandise campaigns or activations.
- Support with preparing product materials for shoots or social posts.
- Conduct trend research to help keep content relevant and engaging.
- Social Media & Performance Tracking
- Help manage the merchandise content calendar.
- Monitor TikTok and Instagram performance.
- Summarize weekly learnings and suggest optimizations.
- Coordination & Operational Support
- Organize product assets, visuals, and content folders.
- Support with internal communication for marketing needs.
- Assist the Merchandise Executive in campaign preparation and daily tasks.
Requirements & Skills
- Strong understanding of TikTok + Reels trends.
- Basic design and editing skills (Adobe Suite, CapCut, TikTok tools).
- A strong eye for aesthetics and consistency (style, color, layout).
- Good organizational and communication skills.
Personal Attributes
- Not afraid to experiment and be creative.
- Detail-oriented.
- Proactive, organized, and a team player.
- Comfortable approaching people for content, collaboration, and on-ground activations.
What You’ll Gain
- Real experience in merchandise marketing and campaign execution.
- Opportunity to build a strong portfolio of video, design, and marketing work.
- Direct mentorship from the Creative team.
- Exposure to strategy, branding, and content development.
- Internship certificate upon successful completion.
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