- Ensure all outlets and digital sales channels implement display, branding materials, and visual merchandising in accordance with company guidelines.
- Develop and execute in-store promotional programs to drive traffic, customer engagement, and sales.
- Support and drive sell-out performance across offline and online channels through effective retail marketing initiatives.
- Lead and coordinate new outlet opening projects, ensuring readiness of branding, promotional materials, displays, and operational requirements.
- Manage and monitor outlet assets, in collaboration with relevant internal teams, to ensure proper utilization, maintenance, and accountability.
- Manage and develop Sales Promoter Leaders and Sales Promoters across Simbadda Stores to ensure execution standards and sales targets are achieved.
- Monitor outlet execution and provide recommendations to improve retail visibility, customer experience, and sales performance.
- Execute special projects, initiatives, and ad hoc assignments from management to support departmental and company objectives.
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