About Axis Max Life
Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a joint venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited.
Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and a well-trained human capital.
Axis Max Life has been consistently ranked among the best workplaces by the GPTW Institute, reflecting its commitment to creating a positive and empowering work environment.
#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply
Job Description:
Company Name: Axis Max Life Insurance
Job Title: Assistant Manager - CAT - Loyalty
Job Description:
The Assistant Manager - CAT - Loyalty will be responsible for developing and implementing loyalty strategies that enhance customer engagement and retention for Axis Max Life Insurance. This position requires a strategic thinker with strong analytical skills to understand customer behavior and preferences. The candidate will collaborate with cross-functional teams to design and launch loyalty programs that align with business objectives. Key responsibilities include tracking and analyzing loyalty program performance, managing customer feedback mechanisms, and ensuring effective communication of loyalty initiatives to customers. Additionally, the Assistant Manager will be involved in budgeting and resource allocation for loyalty-related projects while fostering relationships with key stakeholders.
Key Responsibilities:
- Develop and implement loyalty program strategies to increase customer retention and engagement.
- Analyze customer data and feedback to identify trends and opportunities for improvement in loyalty initiatives.
- Collaborate with marketing, sales, and operations teams to ensure seamless execution of loyalty campaigns.
- Monitor and report on loyalty program performance metrics, providing actionable insights to enhance effectiveness.
- Manage budgets and resources related to loyalty initiatives, ensuring alignment with overall business goals.
- Foster relationships with internal stakeholders and external partners to support loyalty program initiatives.
- Stay updated on industry trends and best practices in customer loyalty and engagement.
Skills and Tools Required:
- Strong analytical and problem-solving skills to interpret data and derive insights.
- Excellent communication and interpersonal skills for collaboration and stakeholder management.
- Proficiency in data analysis tools (e.g., Excel, SQL) and customer relationship management (CRM) software.
- Experience in managing loyalty programs or customer engagement initiatives is preferred.
- Knowledge of marketing principles and customer behavior analytics.
- Ability to work independently and as part of a team in a fast-paced environment.
- Project management skills, with the ability to manage multiple initiatives concurrently.
- Relevant educational background in Business, Marketing, or related fields.
This role presents a unique opportunity to drive customer loyalty initiatives within a leading insurance company, contributing to overall business success while enhancing customer satisfaction and retention. State: Goa
Branch: Panaji
Department: Direct Sales Force
Function: Loyalty - Central Zone
Posted On: 08-Oct-2026
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